The Best Countries For Dropshipping To Target In 2024

Curious about which countries can give your dropshipping business the biggest boost in 2024? In this article, I’ll explore the best countries for dropshipping and uncover what makes these popular dropshipping countries so profitable.

Are you targeting the right markets? Ready to scale your ads where they’ll make the most impact?

Find out which regions offer the greatest potential for high returns—and learn the strategies that could elevate your business to new heights. Keep reading to discover your next dropshipping success!

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Top 18 Best Countries for Dropshipping and Ecommerce Market

You can still make a lot of money with the dropshipping business model. It’s not dead and it won’t be anytime soon.

Having said that, it really isn’t that important which countries you target. However, it would be a lie to say that some locations aren’t more profitable than others.

Identifying the best country for dropshipping depends on factors like the target audience, the products being sold, and the marketing plan. Conducting extensive market research is crucial to understanding market dynamics, consumer spending, and online population, which helps in establishing a profitable niche and effectively reaching the target audience.

As a result, here are the best countries to dropship to and increase your earnings.

1. United States

• eCommerce Market Size (2024): $1,223 billion
• eCommerce Market Size (2025): $1,496 billion
• Population: 345,426 Million
• Online Shoppers: 274.7 million
• GDP Per Capita (2024): $85,373.00 USD

Don’t be surprised by this first country. The United States comes among the top competitors in many areas.

So, why is the United States one of the best countries for dropshipping?

The large population combined with the large percentage of online shoppers and the enormous market size are pretty solid reasons, many would say.

Almost every research result that has been analyzed predicts that these numbers are just going to keep growing as the years pass. So, chances are that targeting the United States will earn you more and more money in the near future.

As a result, if you’ve ever thought about starting a dropshipping business in the USA, now would be the time to start your ecommerce business.

Top shipping service providers in the US:

• USPS
• UPS
• FedEx

Best Online Store in The US

For instance, Amazon is the leading eCommerce platform in the United States, offering a vast range of products and services.

With its extensive reach and recognition, Amazon serves millions of American customers, making it a prime example of a successful online store in the country.

Best Dropshipping Supplier in the United States: Spocket

Spocket connects you to US-based suppliers offering a range of products from fashion to home goods.

They provide fast shipping, particularly for US customers, making it easy to offer competitive shipping times.

2. Switzerland

• eCommerce Market Size (2024): $16.51 billion
• eCommerce Market Size (2025): $19 billion
• Population: 8.87 million
• Online Shoppers: 5 million
• GDP Per Capita: $90,932.00 USD

When it comes to dropshipping in Europe, Switzerland is an amazing choice, especially for high-ticket dropshipping. European countries such as Switzerland are prominent in the dropshipping market.

Switzerland may be significantly smaller than the US in terms of population, but its people are known for living luxurious lifestyles with high standards.

They also make a lot of money per capita, meaning the majority has plenty to spend online. Luxury brands are particularly popular in Switzerland, making it a profitable niche for dropshipping.

What’s even more intriguing is that more than half its population are already regular online shoppers, meaning it won’t take a lot of effort to make a sale.

One last thing, if you decide to dropship to Switzerland, it would be a great idea to take advantage of dropshipping suppliers in Europe to save on costs and shipping times.

Top shipping service providers in Switzerland:

• Die Post
• DPD
• DHL

Best Online Store In Switzerland:

For example, Digitec Galaxus is a popular Swiss eCommerce site that specializes in electronics, home goods, and lifestyle products.

Known for its high-quality offerings and customer service, Digitec Galaxus stands out as a top choice for online shoppers in Switzerland.

plus, as a dropshipping suppliers, they offer high-quality products with a strong customer satisfaction record, making them ideal for luxury and high-ticket items.

3. United Kingdom

• eCommerce Market Size (2024): $129.70 billion
• eCommerce Market Size (2025): $161 billion
• Population: 69.138 million
• Online Shoppers: 59 million
• GDP Per Capita: $47,753

The UK is actually the fourth largest eCommerce market in the world. The reason it’s at number three on this list is that it performs better for dropshipping than other countries listed below.

A huge reason why the UK is one of the best countries for dropshipping is that it’s fairly easy to market there. Hence, you don’t have to translate your ads to other languages, you can easily create video ads using English narrators or actors, and so on.

Setting up an online store targeting the UK market can be highly profitable due to the country’s strong ecommerce infrastructure and the popularity of specific product categories like fashion.

In addition, there are countless high-quality and affordable UK dropshipping suppliers to contact and work with.

It gets especially easier if you’re based in Europe yourself, as you can learn the laws and avoid making any critical dropshipping mistakes.

Top shipping service providers in the UK:

• Royal Mail
• DPD
• Hermes

Best Online Store In The UK:

For instance, ASOS is a major online fashion retailer in the United Kingdom, offering a wide variety of clothing and accessories.

Renowned for its trendy and diverse selection, ASOS has become a go-to destination for fashion-conscious shoppers in the UK.

Best Dropshipping Supplier in the UK: Avasam

Avasam is an automated dropshipping platform that offers essential tools you need to sell high-ticket products

Their suppliers offer over 100,000 products across the EU. This is because the platform integrates with 60 different e-commerce marketplaces across Europe.

4. Australia

eCommerce Market Size (2024): $37.1 billion
eCommerce Market Size Predictions (2025): $69.35 billion
Population: 26,713 million
Online Shoppers: 6.4 million
GDP Per Capita: $66,589

The expansion of eCommerce in Australia is quite incredible, driven by the rapidly growing ecommerce market. More and more shoppers are quickly getting used to buying everything they need online.

Thanks to its excellent logistics, relatively high GDP per capita, and the large number of online shoppers, Australia is definitely among the best countries to dropship to right now.

As a result of all that, starting your own dropshipping business in Australia is going to be an excellent opportunity for years to come, not just now. The sooner you start, the more you can earn in this target country.

Top shipping service providers in Australia:

• Australia Post
• Sendle
• Toll

Best Online Store in Australia:

For example, Catch is an Australian online retailer that offers everything from fashion to electronics and homewares.

With its competitive pricing and wide product range, Catch has quickly become a favorite among Australian online shoppers.

Best Dropshipping Supplier in Australia: SaleHoo

SaleHoo offers a directory of reliable suppliers, particularly for Australian sellers.

It’s a popular choice for finding wholesale products, ranging from electronics to fashion, and features strong customer support for efficient dropshipping operations.

5. Germany

• eCommerce Market Size (2024): $98.31 billion
• eCommerce Market Size Predictions (2025): $146 billion
• Population: 84,552 million
• Online Shoppers: 68 million
• GDP Per Capita: $54,291

Germany is one of the largest and most lucrative eCommerce markets in Europe, making it an excellent country for dropshipping. The market size is impressive, and German consumers are known for their willingness to shop online.

Also, some of the key factors contributing to the success of dropshipping in Germany include a high internet penetration rate, a strong economy, and a preference for quality products.

Plus, if you consider dropshipping in Germany, some of the popular product categories include fashion, electronics, and home goods.

Best Online Store In Germany:

For instance, Zalando is a leading online fashion platform in Germany, offering a vast array of apparel, shoes, and accessories.

Known for its stylish and affordable options, Zalando attracts millions of German consumers looking for the latest fashion trends.

Best Dropshipping Supplier in Germany: Zentrada

Zentrada is one of Germany’s largest B2B wholesale platforms, offering dropshipping options for a wide range of products, including electronics, home goods, and fashion.

They are known for reliable service and fast shipping across Europe.

6. Canada

• eCommerce Market Size (2024): $65.55 billion
• eCommerce Market Size (2025): $104 billion
• Population: 39,742 million
• Online Shoppers: 27 million
• GDP Per Capita: $44,965

If you want to start a successful dropshipping business in Canada, these stats certainly show why it’s one of the best countries for dropshipping today.

The eCommerce market in Canada piles up billions of dollars spent by customers. Millions of users are using the internet to buy everything from fashion items to groceries and so on. 

In addition, given that its population is over 38 million, finding your target dropshipping audience in Canada should be fairly easy.

Top shipping service providers in Canada:

• Canada Post
• UPS
• FedEx

Best Online Store In Canada:

For example, Hudson’s Bay is a well-known Canadian department store chain with a strong online presence.

Offering a variety of products including fashion, home goods, and beauty products, Hudson’s Bay is a staple for Canadian shoppers.

Best Dropshipping Supplier in Canada: Nu Look Fashions

Nu Look Fashions is based in Ontario. It is one of the leading suppliers of clothing for women in North America.

This supplier offers its products at affordable prices, and their product list includes evening wear, knit wear, formal wear, sportswear, and more.

7. New Zealand

• eCommerce Market Size (2024): $5.18 billion
• eCommerce Market Size (2025): $11.44 billion
• Population: 5,213 million
• Online Shoppers: 3.25 million
• GDP Per Capita: $47,396

You might wonder, “How can New Zealand be one of the best countries for dropshipping with such a small population?”

Let’s consider some other numbers. Despite having only 5 million people, New Zealanders spent over $4 billion in one year on online shopping. And that’s just about half of the population.

Think about the potential when even more people in New Zealand start shopping online.

Suppose you start a dropshipping business in New Zealand. With only 2.5 million people actively shopping online, you still have a huge market.

As online shopping grows, your business can easily tap into this expanding customer base, increasing your sales and profits significantly.

As a result, you should start your dropshipping business in New Zealand while it’s still not too saturated. But, even if it is, that doesn’t matter nearly as much as you may believe.

Top shipping service providers in New Zealand:

• CourierPost
• Peter Baker Transport
• New Zealand Post

Best Online Store in New Zealand:

For instance, The Warehouse is a prominent New Zealand retailer known for its wide range of products, from clothing to electronics and home essentials.

The Warehouse’s comprehensive selection and competitive prices make it a popular choice among New Zealand consumers.

Best Dropshipping Supplier in New Zealand: DropshipZone

Dropshipzone is a popular New Zealand-based platform offering a wide range of products, from home goods to fashion and electronics.

It provides fast shipping across the country and integrates well with Shopify for easy product imports.

8. Sweden

• eCommerce Market Size: US$13,30 Billion
• eCommerce Market Size (2025): $26.42 billion
• Population: 10,606 Million
• Online Shoppers: 8.1 million
• GDP Per Capita: $55,910.00 USD

About 80% of the population in Sweden shops online. This alone says a lot in terms of Sweden being one of the best countries to dropship too. 

When it comes to dropshipping in Sweden, studies have repeatedly shown that the most successful niche is fashion. However, this doesn’t mean that you must start a clothing dropshipping store. Many other niches will do. For example, you should consider dropshipping hats.

Do your research, see what the majority of the audience likes, and how much they spend, and research the buying process in Sweden.

Then, you’ll know exactly who to target and what type of dropshipping marketing strategy to incorporate.

Top shipping service providers in Sweden:

• PostNord
• Budbee Home Delivery
• DHL

Best Online Store in Sweden

For example, IKEA is renowned for its affordable and stylish home furnishings.

As a popular choice among Swedish online shoppers, IKEA offers a wide range of products that cater to various home needs, combining functionality with aesthetic appeal.

Best Dropshipping Supplier in Sweden: BrandsGateway

BrandsGateway goes beyond being just a dropshipping and wholesale supplier—it’s a cutting-edge B2B luxury fashion platform revolutionizing how retailers and manufacturers collaborate.

Known for its commitment to quality and trustworthiness, BrandsGateway links dropshippers and wholesalers globally with premium brands across the fashion industry.

They offer a wide selection, ranging from apparel and footwear to high-end accessories.

9. Spain

• eCommerce Market Size (2024): $35.50 billion
• eCommerce Market Size (2025): $40,1 billion
• Population: 47,910 million
• Online Shoppers: 32 million
• GDP Per Capita: $28,496

Spain is near the top ten largest markets for eCommerce and it shows hard signs of growth in the coming years.

It’s definitely safe to say that starting a dropshipping business in Spain is a great idea now more than ever. 

The top-performing niches and stores in Spain seem to be related to electronics and PC components, however, fashion is also not a bad niche to dive into as well.

The country has a large population of which the vast majority shops online. Its GDP per capita may not be too impressive, but what’s great here is that Spanish people have been known to overlook slightly longer shipping times.

Top shipping service providers in Spain:

• Correos
• SEUR
• UPS

Best Online Store & Dropshipping Supplier In Spain:

For instance, BigBuy is a leading eCommerce and dropshipping platform in Spain, offering a wide variety of products ranging from electronics to home goods and fashion.

BigBuy’s extensive product catalog and efficient logistics make it a preferred choice for Spanish consumers and dropshippers alike.

10. Norway

• eCommerce Market Size (2024): $8.70 billion
• eCommerce Market Size (2025): $ $9.47 billion
• Population: 5,576 million
• Online Shoppers: 5.19 million
• GDP Per Capita: $67,027

A huge reason behind the impressive eCommerce success in Norway is that each online shopper spends an average of $2800 per year on online shopping.

Considering the country’s small population, this is still impressive and presents a great opportunity for European sellers. This alone doesn’t make it one of the best countries for dropshipping, though.

Norway also features an incredible 97% of users who have access to the internet. This is almost the entire population. Online spending is sure to increase when each of those users starts shopping online regularly.

Top shipping service providers in Norway:

• PostNord
• Posten
• Bring

Best Online Store In Norway:

For example, Elkjøp is one of the largest electronics retailers in Norway, offering a wide range of consumer electronics and appliances.

With its extensive selection and reliable service, Elkjøp is a top destination for Norwegian online shoppers.

Best Dropshipping Supplier in Norway: BrandsDistribution

Brandsdistribution offers a wide range of fashion items, particularly luxury brands, which are popular in Norway. They provide reliable shipping and quality products, making them a perfect match for high-end dropshipping stores.

11. Italy

• eCommerce Market Size (2024): $101,88 billion
• eCommerce Market Size (2025): $$112.01 billion
• Population: 59.342 million
• Online Shoppers: 50.78 million
• GDP Per Capita: $39,580

Italy has long been known for luxury, tradition, and quality art. There are countless opportunities for starting your own dropshipping business in Italy and enjoying rewarding profits.

The eCommerce market in Italy is showing slow but sure signs of growth over the upcoming years.

This is a great sign to safely establish a worthwhile eCommerce brand in Italy and rest assured knowing that you have millions of potential buyers to target.

Top shipping service providers in Italy:

• Bartolini
• Poste Italiane
• SDA

Best Online Store & Dropshipping Supplier In Italy

For instance, Yoox is an online fashion retailer based in Italy, known for its designer clothing, shoes, and accessories.

Yoox’s focus on high-end fashion and unique pieces makes it a favorite among Italian consumers seeking luxury items.

12. The Netherlands

• eCommerce Market Size (2024): $33,62 billion
• eCommerce Market Size (2025): $48.77 billion
• Population: 18,228 million
• Online Shoppers: 16.8 million
• GDP Per Capita: $50,401

With an eCommerce industry worth over $20 billion dollars and close to 14 million online shoppers to target, another exceptional country to dropship to is the Netherlands. 

According to research from recent years, a few popular dropshipping niches you can take advantage of in the Netherlands are health & beauty, fashion, home decor, and consumer electronics. 

Top shipping service providers in the Netherlands:

• PostNL
• DHL
• UPS

Best Online Store In the Netherlands:

For example, Bol.com is a leading online retailer in the Netherlands, offering a wide variety of products including books, electronics, and toys.

Bol.com’s extensive range and user-friendly platform make it a popular choice for Dutch shoppers.

Best Dropshipping Supplier In The Netherlands: VidaXL

vidaXL is based in Venlo, the Netherlands. It offers a variety of products for your home and garden.

This supplier offers a dropshipping platform, or dropshippingXL that’s now available in more than 34 countries worldwide!

13. France

• eCommerce Market Size (2024): $66,37 billion
• eCommerce Market Size (2025): $71,75 billion
• Population: 66,548 million
• Online Shoppers: 59.94 million
• GDP Per Capita: $48,223

Another country with a pretty solid GDP per capita is France. What’s even more worthwhile here is that this country also gives you access to millions and millions of potential customers to target. 

A few of the most popular niches you can start within France include clothing, electronics, and shoes. In addition to this, skincare and hair care products also seem to sell well in France.

Lastly, maybe the main reason France is one of the best countries for dropshipping is that it’s also one of the top 10 largest eCommerce markets in the world.

Top shipping service providers in France:

• La Poste
• Chronopost
• Mondial Relay

Best Online Store & Dropshipping Supplier In France:

For instance, Cdiscount is one of France’s largest eCommerce sites, offering a wide range of products from electronics to home goods and fashion.

Known for its competitive prices and extensive selection, Cdiscount is a preferred destination for French consumers.

14. United Arab Emirates

• eCommerce Market Size (2024): $6.98billion
• eCommerce Market Size (2025): $7.58 billion
• Population: 11.02 million
• Online Shoppers: 9.38 million
• GDP Per Capita: $48,893

UAE is also among the best countries to dropship to when it comes to high-ticket dropshipping. 

The population there may not be very large, but if you target the right people you can make quite rewarding profits.

Some of the best niches you could focus your store around include luxury clothing, electronics, expensive watches or jewelry, and similar.

Tip: If you’re curious about dropshipping luxury brands, check out these tips on how to find luxury dropshipping suppliers.

Top shipping service providers in UAE:

• Kuehne + Nagel
• Choice International
• UA Logistics

Best Online Store & Dropshipping Supplier UAE:

Also, Namshi is another popular online store in the UAE, specializing in fashion and beauty products.

Namshi is well-regarded for its trendy offerings and efficient delivery service, making it a go-to choice for fashion-conscious shoppers in the region.

15. Japan

• eCommerce Market Size (2024): $169.40 billion
• eCommerce Market Size (2025): $185.04 billion
• Population: 123,753 million
• Online Shoppers: 102.5 million
• GDP Per Capita: $33,138

Last, but definitely not least, Japan is also among the top 10 biggest eCommerce markets in the world. The opportunities for starting and scaling a dropshipping store are endless.

 However, there’s one minor drawback – the language barrier.

On the other hand, if you overcome that obstacle, you can enjoy some hefty profits should you decide to start a niche dropshipping store selling clothing, toys, electronics, and personal care products.

Top shipping service providers in Japan:

• Yamato
• Sagawa Express
• Japan Post

Best Online Store & Dropshipping Supplier In Japan:

For instance, Rakuten is a major Japanese eCommerce platform offering a vast range of products, including electronics, fashion, and home goods.

Rakuten’s comprehensive selection and reliable service make it a top choice for Japanese online shoppers.

16. Austria

• eCommerce Market Size (2024): $10,72 billion
• eCommerce Market Size (2025): $12.1 billion
• Population: 9.120 million
• Online Shoppers: 7 million
• GDP Per Capita: $59,225

Austria’s eCommerce market size is expected to grow to $6.9 billion in 2025, driven by a highly educated population with disposable income and a strong preference for shopping online.

Austrian consumers are known for valuing high-quality products and fast shipping, making it a great market for niche and premium products.

The country’s strong logistical network and well-established shipping providers ensure that shipping times remain competitive, a key factor in customer satisfaction for dropshipping businesses.

Top shipping service providers in Austria:

• Österreichische Post (Austrian Post)
• DHL Austria
• GLS Austria

Best Online Store in Austria: Otto

Otto is one of the largest eCommerce platforms in Austria, offering a broad range of products, including electronics, fashion, and home goods.

With its wide selection and strong customer service, Otto has become a leading name in the Austrian online shopping market.

Best Online Store in Finland: Verkkokauppa

Verkkokauppa is Finland’s largest online retailer, specializing in electronics, gaming products, and home appliances.

Known for its comprehensive product selection and reliable service, it has established itself as the go-to store for Finnish online shoppers.

Best Dropshipping Supplier in Austria: Universal.at

Universal.at is a trusted Austrian supplier offering a wide range of products from home goods to electronics.

They have a solid reputation for fast delivery and customer service, making them ideal for dropshippers.

17. Finland

• eCommerce Market Size (2024): $6.37 billion
• eCommerce Market Size (2025): $6.92 billion
• Population: 5.6 million
• Online Shoppers: 4.31 million
• GDP Per Capita: $46,215

Finland’s eCommerce market size is projected to hit $15.2 billion in 2025.

Finish consumers have significant spending power and are early adopters of new technologies, making them open to online shopping.

With 97% internet penetration, almost the entire population shops online, providing a substantial and growing market for dropshippers.

Moreover, popular product categories include electronics and fashion, and Finland’s highly efficient postal services ensure smooth operations for international dropshippers.

Top shipping service providers in Finland:

• Posti Group
• DB Schenker Finland
• UPS Finland

Best Online Store & Dropshipping Supplier in Finland: eCommerce Infinity

Verkkokauppa is Finland’s largest online retailer, known for its electronics, gaming products, and home appliances.

Their reliable service and wide product selection make them a perfect fit for dropshipping businesses targeting Finland.

18. Ireland

• eCommerce Market Size (2024): $5.42 billion
• eCommerce Market Size (2025): $5.96 billion
• Population: 5.2 million
• GDP Per Capita: $106,059

Ireland’s eCommerce market size is projected to reach $5.6 billion by 2025, and with a GDP per capita of $106,059, it boasts one of the highest in Europe, indicating strong spending power.

Additionally, Ireland is an English-speaking country, making it an easy market to target for dropshippers based in English-speaking countries.

The country’s young, tech-savvy population is increasingly turning to online shopping, providing a large and growing market for eCommerce businesses.

Furthermore, reliable shipping infrastructure ensures products reach customers quickly, an essential factor in dropshipping success.

Top shipping service providers in Ireland:

• An Post
• DPD Ireland
• FedEx Ireland

Best Online Store in Ireland: Littlewoods Ireland

Littlewoods Ireland is a popular online retailer offering a diverse range of products, including clothing, homeware, electronics, and toys.

With a strong focus on Irish customers, the store is known for its competitive prices and excellent customer service.

Best Dropshipping Supplier in Ireland: BuyItDirect

BuyItDirect is a leading supplier in Ireland, offering products across categories like electronics, home appliances, and furniture.

Their fast shipping and reliable product quality make them a top choice for Irish dropshippers.

5 Worst Countries for Dropshipping Due to Market Saturation

In case some of the 15 best countries for dropshipping above don’t suit your style, here’s a list of the five worst dropshipping countries you should definitely avoid. 

Dropshipping to any of these countries will almost always result in wasted efforts and money.

For your sake, avoid them at all costs.

1. China

Obviously, most people’s first choice would be China. But why is China so bad for dropshipping?

Well, it’s quite difficult to earn sustainable profits from Chinese customers given that the majority is already used to buying the same products for cheaper.

In addition, given that most of these products are made in China, people already get them with incredibly fast shipping times.

So, unless you can establish a reputable brand in China that leaves customers begging to buy, dropshipping to China will not be good for business.

2. India

India would have been a wonderful country for dropshipping if it weren’t for the way people buy and pay for products there. 

In India, the vast majority of people pay with COD (Cash on Delivery). 

It’s quite a shame because India could have easily been one of the best countries for dropshipping, as it currently has 1.4 billion inhabitants.

On the other hand, things can definitely get better when more users start paying for their shopping online with credit cards, PayPal, and similar methods.

3. South Africa

South Africans are record-breakers when it comes to spending little to no money shopping online. 

The average South African resident will pay no more than $200 on eCommerce purchases yearly. 😱

As a result, you’d be wasting your budget setting your dropshipping target location to Africa.

In fact, you’d be much better dropshipping worldwide than targeting just South Africa.

4. Indonesia

If you’ve ever asked yourself, “Which country has the highest fraud eCommerce rates”, your answer would still be Indonesia.

More than one-third of all eCommerce transactions in Indonesia are considered fraudulent transactions.

Having said that, no one in their right mind would ever target this country for their dropshipping store.

You’d be wasting your time, money, and risk getting your bank accounts frozen as well.

5. Russia

The main reason Russia is among the worst countries for dropshipping is that its residents are quite familiar with AliExpress and even dropshipping. 

It would be difficult to create a branded dropshipping store in Russia and convince people to buy.

You can confirm this by visiting AliExpress and noticing that so many products are filled with Russian reviews. 

The 4 Crucial Factors That Make a Country Great for Dropshipping

If you’re wondering “Which countries should I target for my dropshipping business?”, you’re in the right place.

So, picking the best country for dropshipping can truly set you up for success.

While there’s no universal answer, there are a few key factors that countries for dropshipping tend to share: high GDP per capita, fast shipping, and a high number of online shoppers.

Let’s dive into what to look for!

1. High GDP Per Capita Equals More Spending Power

The more money people earn, the more likely they are to spend it—especially when shopping online.

When you’re choosing the best countries for your dropshipping business, GDP per capita is a big indicator of consumer wealth.

For example, if you’re selling high-ticket dropshipping items like luxury goods, targeting countries with a GDP per capita of at least $30,000 will improve your chances of success.

So, Switzerland has a GDP per capita of $93,457, and its population loves high-end fashion. So, if you’re selling luxury fashion items, Switzerland is an ideal target country where shoppers are ready to spend.

2. Fast Shipping and Short Delivery Times

In the world of online shopping, fast delivery is everything. Your target audience will lose interest if their order takes forever to arrive.

Countries, where fast shipping options like ePacket are available, make your drop shipping operations smoother. So, offering quicker shipping times improves customer satisfaction and can increase repeat purchases.

Let’s say you’re targeting Australia with your store. You want to ensure that your products reach Australian online shoppers quickly. Thus, working with dropshipping suppliers who offer reliable shipping to Australia can give your business a big advantage.

3. Popular Shopping Categories by Country

Every country has its profitable niche. Knowing what products are in demand in each region helps you get the most out of your ads and marketing efforts.

For instance, fashion items are a big hit in European countries like the UK, while electronics are popular in countries like Finland and South Korea.

If you’re targeting Japanese online shoppers, for example, consider offering electronics or fashion, as these are the most popular categories in Japan’s rapidly growing ecommerce market.

Moreover, if you’re setting up a German dropshipping store, you could focus on selling quality products like high-end electronics, as Germany has a large population of tech-savvy shoppers with a preference for quality products.

4. Social Media Penetration Matters

Social network penetration is key when running dropshipping ads on platforms like Facebook and Instagram.

The more people in a country who are active on social media, the easier it is to reach your target audience.

For example, the UAE market boasts the highest social network penetration at 106%, meaning you have a better chance of reaching people with your ads.

If you’re dropshipping fashion items, a market like UAE with a high percentage of social media users and expected exponential ecommerce growth gives you the opportunity to tap into a profitable niche.

5. Large Population = Bigger Audience

When choosing the best countries to target, consider large populations like those in the United States and Germany. Larger populations give you a bigger pool of potential customers. And with a large population, there’s more room for growth, less chance of market saturation, and you can scale your ads easily.

Imagine targeting fashion items in France, where ecommerce sales are growing year after year. With over 66 million people and a love for fashion items, France offers plenty of room for your dropshipping operations to grow.

How to Use Location-Based Marketing for Your Dropshipping Store Effectively? [ 5 PRO Tips]

Location-based marketing is a powerful way to reach the right customers at the right time, but it’s more than just picking a place on the map.

It’s about understanding who your customers are, where they live, and how to deliver a message that resonates with them. The best part? You can significantly boost your sales by getting this right.

First things first: Know your audience inside out. Where do they live? What are their habits? What social platforms are they using?

Once you get a handle on who you’re selling to, you’ll be able to better tailor your ads and content. One of the biggest mistakes in location-based marketing is thinking it’s just about location. It’s not just where they are; it’s who they are.

Here’s how you can start maximizing location-based marketing with effective strategies like Facebook Ads and Google Ads.

1. Target The Right Audience With Facebook Ads

Yes, you need to target the right location but don’t stop there. Interests, age, gender, and behaviors are just as crucial.

Let’s say you’re targeting high-CPC countries like the United States or Australia (where CPC can be over $1.00), the ad spend can add up quickly if you’re not precise. So, fine-tuning your audience based on interests and behaviors can make all the difference.

Also, here is the average CPC (cost per click) on Facebook per country from the list above:

1. United States: $1.09
2. Switzerland: $0.89
3. United Kingdom: $1.04
4. Australia: $1.50
5. Germany: $0.65
6. Canada: $0.60
7. New Zealand: $0.76
8. Sweden: $0.60
9. Spain: $0.31
10. Norway: $0.32
11. Italy: $0.23
12. The Netherlands: $0.56
13. France: $0.48
14. United Arab Emirates: $0.40
15. Japan: $1.30

What’s more, what I always do with Facebook ads: is test, test, test. You can guess what your audience wants, but A/B testing will give you real data to back it up.

Therefore, you can start small and experiment with different audiences, creatives, and placements. It’s tempting to go all in with big budgets on what you think will work, but that’s a quick way to burn money.

Instead, test out a few variations, monitor performance, and scale what’s working.

Also, Facebook ads have a WINNER audience targeting features. You can target the audience based on demographics, interests, behaviors, and more.

Pro Tip: Leverage the Meta Ads Library to analyze what your competitors are doing. I use this tool to spot trends, get inspiration, and figure out what’s resonating with similar audiences. Plus, Meta Ads Library can show you how competitors attract similar customers.

Just type in a keyword or brand name, and you’ll see ads that are running in real time.

2. Google Ads: Be Smart With Keywords

Once you’ve nailed your audience, it’s time to focus on Google Ads. Location-based marketing here works differently.

Google Ads are all about intent, so keyword choice combined with location targeting is key.

If you’re running ads in higher CPC countries like the UK or Australia, your keyword choice becomes crucial because even a small fluctuation in CPC can make or break your profit margin.

Start by bidding on more niche keywords that may have a lower CPC but are highly relevant to your dropshipping products.

And always check your CPC estimates per country—here are some averages for reference:

• United States: $0.66
• Switzerland: $0.92
• United Kingdom: $1.67
• Australia: $2.62
• Germany: $1.24
• Canada: $1.95
• New Zealand: $1.68
• Sweden: $1.60
• Spain: $1.22
• Norway: $2.36
• Italy: $0.92
• The Netherlands: $1.89
• France: $1.98
• United Arab Emirates: $1.30
• Japan: $1.49

The more focused you are on niche keywords, the better your chances of maintaining a high return on ad spend (ROAS).

3. Use 3PL Providers to Speed Up Delivery

Another trick to pair with location-based marketing? Partner with third-party logistics (3PL) providers. They can store your products closer to your target customers, reducing delivery times and costs.

This is especially helpful when you’re targeting multiple regions—customers want fast shipping, and the closer the product is, the faster it gets to them.

For example, ShipBob has multiple fulfillment centers across the U.S., offering you faster shipping times by reducing the distance products need to travel.

Faster delivery leads to happier customers, and that means better reviews and repeat buyers.

On the other hand, DHL Supply Chain offers the best global shipping services.

4. Leverage Geo-Fencing

If you want to get really specific, try geo-fencing. This lets you set virtual boundaries around a location.

So, whenever someone enters that zone (like near a shopping mall or event), your ads show up on their device. It’s great for targeting hyper-local customers.

For example, I use Reveal Mobile. This tool offers hyper-local targeting through geo-fencing and geo-conquesting.

You can create custom audience segments based on where people go in the real world and deliver personalized ads.

5. Work With Local Influencers

Collaborating with influencers who have a strong local presence can help you get in front of niche audiences.

So, instead of aiming for global influencers, reach out to micro-influencers who are trusted by your target region. Their audience is more likely to engage with your product if it feels relevant to them.

For instance, I use the HypeAuditor tool to find local influencers for my candle dropshipping business.

This tool is an all-in-one influencer marketing platform that helps you find influencers based on location, engagement rate, and niche. You can also manage campaigns directly from the tool.

Conclusion

Targeting the best countries for dropshipping can significantly boost your sales, but it’s crucial to understand the dynamics of each market before diving in.

From high-GDP countries like the United States and Switzerland to rapidly growing markets like Australia and Germany, the opportunities are vast.

However, keep in mind factors such as shipping costs, local buying behaviors, and product demand when choosing where to focus.

My advice? Start by testing a few markets, using localized ads, and always optimize based on performance. Do your research, but don’t hesitate to adapt and experiment for success.