When you hear “how to sell home decor online”, you shouldn’t get worried. It’s not all about selling king-sized beds or 10-feet wardrobes. Even if it was, that’s not so difficult either.
Instead of trying to explain why it’s not difficult and telling you that everyone could do it, how about, I show you?
In this guide, you’ll find out how to sell home decor online, how to sell furniture online, and anything else that can be profitable within this niche.
Why Is Home Decor a Great Dropshipping Niche?
The home decor niche is clearly one of the most profitable and top marketplaces today. But why is this?
The main reasons why the home decor niche is so popular and profitable are the following:
- There are limitless unique product options to sell
- It’s easy for beginners to find winning dropshipping products in this niche
- Many home decor products rarely go out of style
- The global home decor market is valued at over $700 billion ($700,000,000,000)
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How to Dropship Home Decor Online?
Everything you need to learn how to dropship home decor online is finding one great product, a reliable supplier, a simple online store, and an online marketplace to advertise on.
All of these steps are crucial to the success of your store. With this in mind, here’s how to execute each.
Step 1: Find Your Winning Home Decor Product
To find a winning dropshipping product, you need to search for one that meets most of the following requirements.
- Unique appearance
- Solves a very common problem
- Isn’t sold at most huge offline or online retailers
- Has potential for a good dropshipping profit margin
To search through countless products and find one that meets these standards, you can use the following tools.
- Ad Spy tools such as DropiSpy, Ecomhunt, etc
- Dropshipping.com’s product catalog
- Search for popular products on TikTok or Facebook
Step 2: Get a Good Supplier
Great dropshipping suppliers are no longer scarce, especially when it comes to the home decor niche.
One of the best parts about learning how to sell home decor online is that you can easily find and start working with a reliable supplier.
Here’s how:
- Visit our free supplier directory filled with thousands of reputable suppliers
- From the left side of the screen, select Home & Furniture
- Start browsing through all the home decor suppliers and click on More to get information about each
Step 3: Create Your Online Store
Most of the hard work is now finished. Now comes the fun and creative part. If you’ve never created an online store before, I suggest using Shopify.
With this in mind, there are also many great Shopify alternatives but Shopify has the most resources to learn from and quickly progress.
I won’t go into full detail here, but this guide on how to set up your first Shopify store will take you through every step of the process.
Step 4: Bring Visitors to Your Store
There are a couple of different ways to advertise your product and start bringing potential buyers to your store.
- Facebook ads
- TikTok marketing
- Instagram influencers
- Pinterest ads
BONUS GUIDE: How To Sell More With Free Traffic From Pinterest for Ecommerce?
This may be the most difficult part of the process for someone who doesn’t have any marketing skills. With this in mind, it pays off to learn digital marketing and take advantage of the skill for all your businesses in the future.
Learn More: Explore dozens of guides on marketing strictly for dropshipping.
Best Home Decor Dropshipping Suppliers
If you don’t want to waste any more time and wish to focus all your time on learning how to sell home decor online, then here is a quick list of some of the best home decor dropshipping suppliers out there.
Village Wrought Iron
- Shipping Location: USA
- Average Product Cost: $50 – $100
- Official Website: villagewroughtiron.com
This home decor dropshipping supplier will supply your online store with extremely high-quality items that are all manufactured in Central New York. All of their products are made with lead-free domestic materials and are perfect for creating a quality brand.
Proman Products
- Shipping Location: Worldwide
- Average Product Cost: $100 – $500
- Official Website: promanproducts.com
Proman Products is a US-based supplier that can ship any products you sell globally. They sell all types of home decor and furniture which can provide some very satisfying profit margins.
Bradford Clocks
- Shipping Location: USA
- Average Product Cost: $100 – $500
- Official Website: bradfordclocks.com
If you want to dropship vintage, modern, or any other type of clocks, Bradford Clocks is probably the best supplier you can work with. All of their products are made in the US and with the highest-quality materials. Plus, they offer a surprisingly vast catalog to choose from.
Warmly Yours
- Shipping Location: USA
- Average Product Cost: $500 – $1500
- Official Website: warmlyyours.com
If you want to learn how to sell home decor online and take it to the next level, Warmly Yours is a high-ticket dropshipping supplier that can take you there. They offer fairly expensive products that can be sold with remarkably high-profit margins.
Wicks Studio
- Shipping Location: USA
- Average Product Cost: $10 – $20
- Official Website: wicksstudio.com
Last but not least, Wicks Studio is a more down-to-earth home decor supplier with lower price points and easier products to sell online. They offer tons of products to choose from and are ideal for anyone who is at the start of learning how to sell home decor online.
How to Sell Furniture Online?
There are a few main ways to sell furniture online. Keep reading below as I will also show you how to choose the right method for you.
The main ways to sell furniture online:
Make Your Own Furniture
If you, or someone you know, are skilled in making amazing furniture, then you might as well start selling it online. However, you need to make sure that you can meet the demand if things start picking up.
Benefits:
- You get to brand your own product
- You control the quality and design of your furniture
- A greater sense of control and security
Drawbacks:
- More expensive shipping
- You have to handle packaging and logistics
Design Furniture
An easier approach would be to design your own furniture and partner with a manufacturer who can handle a greater workload. This way, you stick with the fun part while the rest is taken care of for you. Then, you get your profits.
Benefits:
- It takes less time
- Expenses are significantly lower
- It’s more fun
Drawbacks:
- You get a lower profit margin
- You have less control over the quality of the product
Dropship Furniture
Without a doubt, the best way to sell furniture online is to dropship it. All you have to do is find suppliers that you can source furniture products from, advertise the furniture online, send the shipping details to your supplier once you make a sale, and enjoy the dropshipping profits.
Benefits:
- It is much cheaper
- You don’t need to store inventory
- It’s quick
- You can sell many different types of furniture
- You can sell furniture globally
Drawbacks:
- The supplier has most of the control over products
- Costs and inventory supply will vary from time to time
How to Sell Handmade Home Decor Online?
Selling hand-made things online is one of the most enjoyable and creative jobs ever. Before you even set up your online store, there are a couple of things you simply must do.
Step 1: Make Sure You’re Stocked Up
You must ensure that you have at least a dozen of your hand-made home decor products made and ready for shipping. However, the quantity can depend on the amount of time it takes to make them.
In any case, try to make as many as you possibly can before advertising them online.
Why is this important? 🤔
In brief, it’s important because you must meet the demand if customers start ordering your product rapidly. You definitely don’t want disappointed customers at the start, as it can quickly ruin your growth.
Step 2: Create Your Product Images & Videos
Now that you have your own hand-made products, you can’t rely on free supplier images. You have to take your own. It’s actually not that hard, as you can easily take product photos with your smartphone at home.
Once you have all the photos you need, only then can you start to take them all online. From here, all you have to do is create a simple Shopify store and start marketing your brand.
How to Market Your Home Decor Brand Online?
The first step to successfully marketing your brand when learning how to sell home decor online is to find your target audience.
Then, you will know exactly what types of ads to create, which platform to market them on, and what types of home decor products you should sell more of.
With this in mind, you should also be aware that this is not all it will take to build a successful brand. However, it will be enough to start making sales and building a community of loyal customers.
In the meantime, you should focus on the following activities as well:
- Posting regular content on all relevant social media channels
- Incorporating various branded dropshipping strategies into all sales channels
- Hosting free giveaways on social media
- Engaging with your community as much as possible
Learn More: Discover the secrets of dropshipping personalized products online.
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Anyone can learn how to sell home decor online. All you need is a little passion, the will to learn, and an internet connection. As long as you follow this guide and take advantage of all our countless other dropshipping guides, you will eventually unveil the formula of success.