16 Best Alternative Dropshipping Website Builders [2024]
Looking for the perfect way to launch your dropshipping business without breaking the bank? Discover the best dropshipping website builders in this exciting guide!
With so many options out there, which platform will give you the flexibility, features, and value you need to succeed in 2024?
Stick around to learn about 16 fantastic alternatives that could take your store from zero to thriving—without giving too much away just yet!
Table of Contents
- Quick Overview Of The Best Dropshipping Website Builders in 2024
- What Is a Website Builder?
- 16 Best Alternative Dropshipping Website Builders in 2024
- The No. 1 Tool for all dropshippers – now with AI
- How To Use Website Builders For Building A Dropshipping Store? (My Approach)
- What You Need to Do When Choosing the Right Dropshipping Website Builder
- Conclusion
Quick Overview Of The Best Dropshipping Website Builders in 2024
Platform | Features | Pricing | Limitations |
---|---|---|---|
Hostinger Website Builder | AI Website Builder, Free Domain, eCommerce, AI Tools, Marketing Integrations | Starting at $2.99/month with 30-day money-back guarantee | Limited third-party app integration, fewer templates |
GetResponse | AI-powered website building, email marketing integration, performance analysis | Free, with premium plans for email marketing and automation | Free plan is a trial, still in beta launch phase |
Weebly | Drag-and-drop builder, eCommerce platform, responsive templates | Pricing starts at $10/month with free plan available | Basic editing tools, limited blog formatting options |
Shift4Shop | Built-in SEO tools, customizable themes, Facebook Store integration | Starts at $29/month, free if processing over $1000/month via Shift4 | Free plan requires minimum sales volume, limited free themes |
Squarespace | 100+ templates, eCommerce features, SEO tools, 24/7 customer support | Plans start at $12/month | Limited app store, no free plan available |
Magento (Adobe Commerce) | Open-source, fully customizable, advanced eCommerce tools | Free as an open-source platform, but additional costs for hosting and extensions | Requires technical skills or a developer, can be costly |
Fiverr | Customizable design with freelance experts, 24-hour customer service | Pricing varies based on freelancer services | Quality depends on freelancer, less direct control |
Shopify | Drag-and-drop editor, customizable themes, 100+ payment gateways | Starts at $32/month, with a 3-day free trial | Transaction fees unless using Shopify payments, rising costs with apps |
WooCommerce | WordPress integration, customizable themes, large plugin selection | Free plugin, but costs for hosting and extensions | Requires more hands-on management, additional costs for important extensions |
BigCommerce | Customizable templates, SEO tools, multi-channel selling integration | Starts at $39/month with no additional transaction fees | Free themes difficult to edit, no multi-language support |
Web.com | AI-powered website building, eCommerce features, customizable templates | Starts at $1.95/month | Limited customization, lacks advanced eCommerce features |
Sell The Trend | Built-in marketing tools, inventory management, supplier integration | Starts at $49.97/month | Higher cost, fewer customization options |
AliDropship | Automated order fulfillment with AliExpress, WooCommerce integration | Free with hosting costs, $89 one-time plugin fee | Limited customization, reliant on AliExpress for fulfillment |
PrestaShop | Open-source, advanced inventory management, SEO features | Free, but hosting and extensions cost extra | Requires technical knowledge, overkill for small stores |
Ecwid | Syncs across multiple platforms, built-in SEO and marketing tools | Free plan supports up to 5 products, premium plans start at $25/month | Free plan limited to 5 products, advanced features on higher-tier plans |
Wix | 500+ customizable templates, drag-and-drop functionality, built-in SEO tools | Plans start at $17/month | Limited dropshipping tools, no stock management alerts |
What Is a Website Builder?
A website builder is a system that enables you to design a website from a selection of features and templates. A website builder helps you set up a basic website structure quickly and efficiently. Plus, you don’t need coding knowledge.
With website builders, you can easily customize your website’s branding by changing fonts, colors, photos, and more. A
Also, it offers complete control over branding, marketing, and dropshipping tools. These tools help you test, analyze, and optimize your operations while establishing a loyal customer base.
👉 Check out my Shopline Review: Is It Worth For Setting Up A Dropshipping Store?
16 Best Alternative Dropshipping Website Builders in 2024
Now, let’s get insights into the best website builders for this year. Get your information and find the best fit for your business.
1. Hostinger Website Builder
This is another best alternative for dropshipping website builders
Hostinger Website Builder features cover the majority of what you would need to start your business. With easy setup, Free Domain, and Hosting included in all annual plans, it is one of the builders you can count on.
Unlimited bandwidth and 100 GB SSD storage are decent enough to start your online store. They also give unlimited free SSL security, 150 designer templates, AI features like heatmap, logo maker, and SEO features making it very competitive in the market.
Also, it has a user-friendly drag-and-drop builder that makes the process of starting a business much easier.
Features:
- AI Website Builder – Let AI generate your unique website in a matter of minutes with its drag-and-drop features.
- eCommerce – Sell online without additional transaction fees.
- AI Tools – AI Writer to compose SEO-friendly copy. AI Logo Maker to create a high-quality logo. AI Heatmap to predict visitor behavior.
- Marketing Integrations – Optimize campaigns with insights from Google Analytics, Google Tag Manager, Facebook Pixel, and visitor remarketing.
- Templates – Get inspired by 150 designer-made templates. All are customizable too.
- Mobile Builder – Create and edit websites straight from your smartphone.
- Support – 24×7 Live Chat, Email and Knowledge Base.
- Payment – Various payment options (Stripe, PayPal.)
- Extras – Free domain, unlimited SSLs and hosting included.
- Order Fulfillment – Streamline your order processing and delivery with integrated tools.
Pricing:
Hostinger Website Builder price starts from $2.99/mo and runs various discounts throughout the year on various services.
But Consider…
- No phone support yet.
- Some limitations on third-party app integration for dropshipping
- Should add more templates.
However, with their 30-day money-back guarantee Hostinger Website Builder is for sure one of the brands to check out.
2. GetResponse
GetResponse is a well-known email marketing platform, but it’s also one of the best dropshipping website builders. Hence, it’s ideal for dropshippers who want to quickly set up a dropshipping store.
What’s more, this might be your win-win solution if you need a dropshipping website builder that can connect with a robust email marketing system.
The usage of state-of-art A.I. is GetResponse’s most distinguishing feature. Also, the system asks you a few questions about your dropshipping business and based on your responses, you have a tailored website in minutes. If you want to customize it later, you can do so, by using their integrated tools.
Moreover, after it’s completed, you may begin promoting immediately using the GetResponse email.
Features:
- Artificial Intelligence software
- Website building without code usage
- Adaptable designs
- Website templates for specific industry
- Performance analysis
- Extensive marketing tools
- A complete online marketing package
- Drag-and-drop editor
Pricing:
GetResponse AI website builder is FREE. However, the platform offers four marketing pricing options: Email Marketing, Marketing Automation, eCommerce Marketing, and GetResponse Max. Thus, each plan can be paid monthly, on a 12-month payment, or on a 24-month payment.
But consider…
- GetResponse is still in the beta launch phase
- The free plan offered is also a free trial
3. Weebly
Firstly, this is one of the top-rated dropshipping website builders. Moreover, Weebly is best known for web hosting. Hence, Weebly is ideal for producing dropshipping websites because of its simple interface and fast construction options.
👉 Check our in-depth Weebly Ecommerce Review.
What’s more, you can get access to customized web page designs as well as valuable tools to help you develop your website. Furthermore, you can quickly create a free website, which can improve your brand recognition and build your consumer base.
In addition, the eCommerce platform on Weebly is one of the best available among drag-and-drop website builders.
Features:
- Inventory tracking.
- Highly filtered product search
- Responsive templates
- Adaptable design
- Fully integrated shopping cart
- Full-width page editor
- Checkout that is secured
- Best Drag-and-drop website builder
- Simple publication
- Applications integration
- Domain name registration
- Sub-domain for free
- Weebly app center/mobile app
- Dropshipping Suppliers – Easily integrate with various dropshipping suppliers to expand your product offerings.
Pricing:
Further, Weebly has four pricing plans: Free, Personal, Professional, and Performance. Thus, the pricing starts at $10/month.
Also, learn more about the features included here!
But consider…
Weebly provides only basic editing tools
There are limits on formatting blog sections
Customer support is paid, and limited in the free plan
4. Shift4Shop
Firstly, this is one of the best dropshipping website builders!
Shift4Shop is a robust and dependable website builder for dropshipping.
It has various cutting-edge features, such as built-in SEO tools, more than 100 professional themes, and interaction with large numbers of third-party systems like Facebook, Aweber, eBay, MailChimp, etc.
Features:
- Built-in Blog
- Unlimited Bandwidth
- 24/7 Technical Support
- Domain Registration
- Facebook Store
- Shopping Cart
- Web Hosting
- 100+ Payment Providers
- Unlimited Orders
- API Access
- Mobile-responsive website
- Fully customizable design
- Completely managed and hosted – no need for software installation
- Trustworthy security features
- Rapidly expanding dropshipping website builder
- Hundreds of cutting-edge features
- Advanced Ecommerce Features – Utilize cutting-edge tools for a comprehensive ecommerce experience.
Pricing
Shift4Shop offers three pricing plans to help you find one that fits your budget and business needs.
- Basic Store: $29 per month; This is the cheapest option. It costs only $29 per month and includes all the essential features.
- Plus Store: $79 per month; This is a pricier option. But it is a complete marketing suite.
- Pro Store: $229 per month; This is obviously the most expensive plan. And with it, you can enjoy more advanced features, including e-commerce automation.
Shift4Shop gives you the option to have a free website builder. However, you need to process a minimum of $1000 per month with Shift4 through your Shift4Shop store and your monthly eCommerce platform is free.
5. Squarespace
Squarespace is another alternative dropshipping website builder for Shopify. It began as a website builder for creative people and has now grown to one of the top website builders for dropshipping businesses.
Hence, Squarespace is an excellent choice for you because it offers powerful eCommerce options for your dropshipping store, free domain name registration, and even more.
Also, it has pre-built website templates and an easy-to-use drag-and-drop tool. Moreover, it provides 24/7 customer support and assistance in building your dropshipping store.
Features:
- More than 100 templates
- Advanced blog section with
- Advanced blog section with
- Highly adaptable design
- Very dropshipping-friendly features
- Custom domain name
- SSL certificate
- 24/7 award-winning customer service
- Custom Website – Create a unique and personalized website with customizable templates and design tools.
Pricing
Squarespace offers four pricing plans: Personal, Business, Basic Commerce, and Advanced Commerce Plan.
Also, learn about the features included in each plan here
But consider…
- Squarespace offers a limited app store
- It doesn’t offer a free plan
6. Magento (Adobe Commerce)
Magento, now part of Adobe Commerce, is a powerful ecommerce platform designed for large dropshipping businesses seeking highly customizable solutions.
It is an open-source dropshipping website builder that gives you full control over every aspect of your online store.
It is ideal for businesses with technical skills or access to a developer team, as it allows for complex customizations and integration with advanced ecommerce features.
Also, its scalability makes it a go-to platform for successful dropshipping businesses looking to expand.
Magento also includes a wide range of marketing tools, inventory management options, and order fulfillment functionalities, making it a comprehensive solution for creating dropshipping websites.
Marketing Automation – Automate your marketing campaigns to save time and increase efficiency.
Key Features:
- Open-source platform – Fully customizable, perfect for creating dropshipping websites.
- Advanced ecommerce features – Includes merchandising, marketing automation, and analytics.
- Scalable – Ideal for growing dropshipping businesses.
- Custom website – Complete control over your store’s look and functionality.
Pricing:
Magento is free as an open-source platform, but hosting, extensions, and development costs can add up. Adobe offers custom pricing for enterprise-level services.
But consider…
- Magento requires significant technical knowledge or hiring a developer to set up and maintain your dropshipping website.
- The cost of running a store can quickly rise due to hosting fees, extensions, and custom development.
- Magento is best suited for larger, scalable eCommerce stores with a dedicated team to manage its complexity.
Magento is best suited for large, scalable ecommerce stores with the resources to manage its complexity.
For those looking for the right dropshipping website builder to handle high-traffic and complex product catalogs, Magento is a top contender.
7. Fiverr
As the first sentence you see once you enter their website – Fiverr is the perfect freelance service for your business. Thus, it is one of the best dropshipping website builders.
What’s more, their team finds you an expert (freelancer) to customize your dropshipping store as you wish.
Features:
- An expert develops the website
- 24-hour customer service
- Various templates
- Customizable design
- Secured payment
Pricing
The price for website development and customization varies, depending on the expert you choose. Thus, you can check out different experts’ pricing here
Moreover, the website displays a huge fly-out menu with categories according to what you need to do for you. Once you select it and set filtering, Fiverr displays you, experts, to choose from!
But consider…
- Relying on a Fiverr expert may mean you have less direct control over the website creation process.
- The quality of work may vary depending on the freelancer, so always check reviews and portfolios before hiring.
- Customization may be limited if the Fiverr expert is using pre-made templates or basic tools, which might not give you the full flexibility you’re looking for.
8. Shopify
Shopify stands out as one of the most popular eCommerce platforms, featuring an easy-to-use drag-and-drop editor that simplifies the process of designing your online store. And for me, this is not one of the dropshipping website builders, but it is the BEST!
- With Shopify, you can effortlessly create your online store, complete with customizable themes, product listings, and various payment options.
- You have the flexibility to choose from a diverse range of both paid and free themes and can use the user-friendly drag-and-drop editor to tailor your store according to your preferences.
- Furthermore, Shopify allows users to craft engaging product descriptions, add product attributes and images, and optimize for SEO.
- Additionally, Shopify seamlessly integrates with over 100 payment gateways, including popular choices like PayPal, simplifying the process for dropshippers to accept payments from their customers.
- What’s particularly exciting is Shopify’s extensive app store, offering a wide selection of apps specifically designed to support dropshipping businesses.
Pricing
Shopify offers four main pricing plans, starting at $32 per month, and going up to $2,300 per month. Additionally, it provides a 3-day free trial period.
But consider…
- Shopify charges transaction fees unless you use their own payment gateway, which may increase the overall cost of running your dropshipping store.
- Some advanced features like multilingual support or complex customizations may require third-party apps or developers, which could add to your expenses.
- The monthly cost can rise quickly if you add multiple apps for extra functionality.
9. WooCommerce
WooCommerce, in simple terms, acts as a theme and plugin for WordPress that allows you to set up and manage an online business. And, it is one of the top dropshipping website builders.
When you integrate the WooCommerce theme into your WordPress site, you can quickly establish an e-commerce store.
Additionally, this plugin empowers you to create attractive landing pages for your online store, import products from different suppliers such as AliExpress, and make necessary adjustments until you achieve the desired outcomes.
Once your products start selling, you can efficiently handle order fulfillment through WooCommerce, ensuring timely delivery to your valued customers.
👉 Check out Dropshipping WooCommerce: Everything You Need To Know About WooCommerce Dropshipping.
Features
- Easy integration with WordPress
- Completely free to use
- Extensive customization features
- Various WooCommerce plugins
- Easy customization over your entire store
- It has a large community of members that can help you with issues
Pricing
WooCommerce and WordPress are both FREE to use. However, there are still some associated costs with WooCommerce, like web hosting and domain registration, and they can vary.
For instance, hosting might range from $3.95 per month to as high as $5,000.
But consider…
- WooCommerce requires more hands-on management since it is a plugin for WordPress, and you’ll need to handle hosting and security separately.
- Important extensions (like SEO tools or dropshipping integrations) may come with additional costs, making WooCommerce potentially more expensive than it seems at first glance.
- It can be challenging to maintain if you’re unfamiliar with WordPress or technical aspects of site management.
10. BigCommerce
BigCommerce is an online selling solution that allows you to easily establish and manage your web store from any location with an internet connection, eliminating the need to buy web hosting or install software.
As one of the top dropshipping website builders, it runs on its servers, sparing you from the responsibility of maintaining servers and the associated costs. Instead, you simply pay a monthly fee to access the platform, similar to a software-as-a-service (SaaS) solution.
Moreover, it offers customizable templates tailored to meet the needs of various dropshipping stores, whether you specialize in physical or digital products.
Furthermore, BigCommerce provides a variety of marketing tools to help boost the growth of your business.
Marketing Automation – Utilize built-in tools to automate your marketing campaigns and maximize efficiency.
Additionally, the platform is a great option for users and developers who are tech-savvy, allowing you to modify the HTML and CSS of your store.
Features:
- Create a unique online storefront with over 200 customizable themes and an intuitive drag-and-drop editor, allowing for easy design without coding expertise.
- Sell physical, digital, or service-based products with exceptional product management features, including up to 250 product options per item and a generous limit of 600 product variants.
- Built-in SEO Tools, responsive templates, image optimization, and features like “Lazy Loading” for quick content and photo loading.
- Multi-Channel Selling with integrations with Facebook, Amazon, eBay, Instagram, and more, streamlining inventory and updates.
- Choose between a default payment gateway (Paypal powered by Braintree) or around 60 third-party payment processors, offering flexibility in processing transactions with varying rates.
- Inventory Management with unlimited data storage capabilities
- Marketing Tools: Utilize built-in SEO, create banners, promotions, and abandoned cart emails, maximizing promotional efforts with a range of marketing tools for businesses
Pricing
BigCommerce offers four pricing plans:
- Standard – $39 per month
- Plus – $105 per month
- Pro – $399 per month
- Enterprise – Custom pricing
But consider that free themes can be difficult to edit and there’s no multi-language support
11. Web.com
Web.com is an ideal dropshipping website builder for beginners who want a guided website creation process with AI assistance.
This platform offers a straightforward platform with a focus on creating dropshipping websites easily.
Moreover, its AI-powered chatbot simplifies the process of building a successful dropshipping business by asking relevant questions and generating a basic website structure for you.
The platform includes drag-and-drop functionality, making it one of the easiest website builders to use. With customization options available, it’s a flexible option for dropshippers looking to start a dropshipping business quickly.
Key Features:
- AI-powered site setup – Provides step-by-step guidance for website creation.
- eCommerce features – Supports product listings, order fulfillment, and more.
- Built-in marketing tools – Tools for SEO, analytics, and inventory management.
- Customizable templates – Allows for some degree of customization.
Pricing:
Starts at $1.95/month, which includes web hosting and free domain options.
But consider…
- Customization options may be limited compared to more advanced platforms.
- It lacks more advanced ecommerce features for dropshipping suppliers.
With its user-friendly interface and affordability, Web.com is a great choice for a successful dropshipping business.
12. Sell The Trend
Sell The Trend is a best dropshipping website builder focused entirely on dropshipping businesses.
Designed specifically for dropshipping, Sell The Trend stands out with its integration with reliable suppliers like AliExpress and CJDropshipping.
This ecommerce platform offers a drag and drop site builder with features geared toward dropshipping websites.
It’s an excellent tool for automating your drop shipping business, from product listings to order fulfillment, allowing you to focus on marketing.
Key Features:
- Built-in marketing tools – Helps with marketing automation and ad creation.
- Access to dropshipping suppliers – Connects to a wide variety of product listings.
- Inventory management – Streamlines your dropshipping store operations.
Pricing:
The platform offers two pricing options, starting at $49.97/month.
But consider…
- Pricing is higher compared to some free dropshipping website builder options.
- Not as customizable as other best website builder platforms.
If you’re looking for an all-in-one dropshipping platform, Sell The Trend is a strong option for ecommerce stores.
13. AliDropship
AliDropship is a top dropshipping website creator tailored for creating dropshipping websites that integrate directly with AliExpress.
Also, it stands out as a dropshipping tool that offers both a DIY website builder and a full-service option where they build the dropship website for you.
With its plugin for WordPress, you can build your own dropshipping website by importing product listings and automating order fulfillment through AliExpress.
This makes it one of the best dropshipping website builders for those who want to use AliExpress for their dropshipping business.
Key Features:
- Automated fulfillment – Integrates with AliExpress to manage orders automatically.
- Built-in marketing tools – Includes email marketing, abandoned cart reminders, and more.
- WooCommerce support – Compatible with WooCommerce themes and plugins.
Pricing:
The website builder itself is FREE. However, you have costs for hosting, which are between $69-$286/year, domain costs, and dropshipping plugin which costs $89/one-time payment.
But consider…
- Limited customization if you opt for the done-for-you service.
- Heavily reliant on AliExpress for product listings and order fulfillment.
For anyone wanting to build a successful dropshipping business with minimal effort, AliDropship offers a simple way to start selling online.
14. PrestaShop
PrestaShop is an open-source ecommerce platform designed for those who want full control over their dropshipping venture.
Hence, it gives you the flexibility to create a dropshipping website that fits your exact needs, offering advanced customization options.
However, it does require more technical knowledge compared to most dropshipping website builders. It’s ideal for businesses looking for a scalable solution, with powerful inventory management and advanced ecommerce features.
Key Features:
- Open-source platform – Fully customizable for online stores.
- Inventory management – Advanced tools for managing stock and orders.
- Marketing tools – Includes SEO features and analytics.
Pricing:
PrestaShop software is free, but you’ll need to pay for web hosting and additional extensions. For example, Hostinger offers various PrestaShop Web Hosting plans, each featuring a free domain:
- The Premium Shared Hosting plan ($2.99/month) provides 100 GB SSD storage.
- The Business Shared Hosting plan ($6.99/month) offers 200 GB SSD storage.
But consider…
- Requires technical skills or hiring a developer for setup.
- May be overkill for small dropshipping businesses just starting out.
For those who are comfortable with a more hands-on approach, PrestaShop offers a customizable solution for building a successful dropshipping business.
15. Ecwid
Ecwid is a versatile dropshipping website builder that allows users to sell across multiple platforms, including social media and third-party marketplaces.
Moreover, it is an accessible free dropshipping website builder with additional paid plans for larger ecommerce stores.
It supports syncing product inventories across multiple channels, making it perfect for those looking to expand their dropshipping business beyond their own website.
With features like built-in marketing tools and SEO features, Ecwid helps improve your store’s visibility on search engines.
Key Features:
- Sync across platforms – Manage inventory across multiple sales channels.
- SEO features – Built-in tools to improve your dropshipping website’s visibility.
- Marketing automation – Includes integrations with email marketing tools like Mailchimp.
Pricing:
Premium plans start at $25/month, while the free dropshipping plan supports up to five products.
But consider…
- The free dropshipping plan is limited to just five products.
- Advanced features are only available on higher-tier plans.
Ecwid is a great choice for entrepreneurs looking to build a dream online store that operates across multiple channels, making it one of the best dropshipping website builder options.
16. Wix
Wix is a popular website builder known for its ease of use, making it one of the best dropshipping website builders for beginners.
It offers over 500 customizable templates and a drag and drop functionality that simplifies dropshipping website creation.
It supports apps like Printful and Spocket for dropshipping suppliers, making it easy to find and add products to your store.
Moreover, this dropshipping website builder offers built-in marketing tools and integrated SEO features to help drive organic traffic to your online store.
Plus, with Wix Payments, you can accept payments and manage orders all in one place.
Key Features:
- Drag and drop functionality – No coding skills needed.
- 500+ templates – Customizable for online stores and ecommerce features.
- Marketing tools – Built-in SEO, email marketing, and social media integration.
- Inventory management – Manage stock levels and sync with suppliers.
Pricing:
Wix offers four pricing plans for business and eCommerce. It starts at $17/month, and it is up to $159/ month, which is really affordable for beginners.
But consider…
- Limited dropshipping tools compared to platforms like Shopify.
- No stock management alerts (requires third-party apps).
For those looking to build a successful dropshipping business with a user-friendly interface, Wix offers flexibility and ease of use.
How To Use Website Builders For Building A Dropshipping Store? (My Approach)
The process of building a dropshipping store with a website builder can differ from one platform to another. However, it mostly goes through the same steps.
Thus, here I will show you my process of building a website builder using Wix.
➡ Choose a Website Builder
The first step refers to selecting a website builder that suits your needs and technical expertise. Popular website builders include Wix, Squarespace, Weebly, Shopify, and more.
Thus, since I’ve used Wix and Shopify, I will try to show you the process with my current choice.
➡ Sign Up and Create an Account
Next, you need to register for an account on the chosen website builder platform. This typically involves providing your email address, creating a username, and setting a password.
So, when it comes to Wix after you click “Get Started,” you’ll need to provide your personal details, such as your email address. Alternatively, you can also sign up using your Google or Facebook account.👇
Following that, a headline will appear, saying, “Let’s turn your thoughts into reality.” Wix will do just that by bringing your dropshipping idea to life. Once you’re on the Wix dashboard, simply click the “Create New Site” button.
Now, the first step is to pick a name for your dropshipping store. Afterward, the platform will ask you a few questions related to your store.
➡ Select a Template
Website builders offer a variety of templates for different types of websites. So, choose a template that aligns with the purpose and design preferences of your site.
Once you’ve completed that, you’ll have to decide among three choices – whether you prefer to set up your store independently, start with a template, or use a custom-built site.👇
In this guide, I’ll go for the second choice, meaning I’ll start with a template because it provides more flexibility.
After you locate your template, go to it and click on the “Edit” button.
➡ Customize the Design
Next, you need to modify the template to match your branding and preferences. This may include changing colors, fonts, images, and layouts. Many website builders offer drag-and-drop interfaces for easy customization.
Thus, as Wix, you can personalize your store’s design to align with your brand identity.
This involves customizing fonts and colors, uploading images, and arranging the layout of your pages.
By doing so, you’ll begin establishing a distinct brand identity, making your store stand out online and fostering trust with potential customers.
➡ Add Content
Populate your website with content. This includes text, images, videos, and other media. Use the website builder’s tools to add and format content on your pages.
And, you can do all that on Wix as well. For example, if you want to add a product you can customize it by personalizing your product titles, descriptions, and images, ensuring they align with the specifics of your individual Wix dropshipping business.
➡ Set Up Navigation
Next, you need to organize your website’s structure and navigation. Thus, create menus and submenus to help visitors navigate through your site easily.
➡ Configure Settings
Adjust various settings, such as SEO settings, domain configuration, and other site preferences. This is important for optimizing your website for search engines and ensuring it functions correctly.
Thus, on Wix you have various options to do that, Plus their SEO feature is excellent if you want to rank on Google.
➡ Integrate Widgets and Features
Many dropshipping website builders allow you to add widgets or features to enhance functionality. This could include contact forms, social media integration, e-commerce capabilities, and more.
To add these Wix dropshipping apps to your store, you have to locate them in Wix’s App Market. To do this, go to the Wix dashboard and click on Apps > App Market.
After that, you’ll arrive at the Wix App Market. From there, you can scroll through and locate the apps you require.👇
➡ Preview Your Site
Use the website builder’s preview function to see how your site will look to visitors. Make any necessary adjustments to ensure everything appears as intended.
What You Need to Do When Choosing the Right Dropshipping Website Builder
When starting your dropshipping business, picking the best dropshipping website builder isn’t just about checking boxes. It’s about choosing a tool that makes your business run smoother, more efficient, and ready to grow. Here’s my take on what you must do, and what to avoid when building your online store.
1. Don’t Just Settle—Go for Payment Flexibility
Make sure your dropshipping website can handle more than just credit card payments.
These days, customers expect to check out in ways that are convenient for them—whether that’s through PayPal, Apple Pay, or even payment plans like Afterpay or Klarna for big-ticket items.
Offering these options not only gives your shoppers flexibility but can also boost your sales.
For example, if you’re selling high-end electronics, adding Klarna or Afterpay allows customers to break down the cost over several months, making them more likely to buy.
❌ Mistake to Avoid: Only offering one or two payment methods limits your potential customer base and could lead to cart abandonment. The more options, the better!
2. Own Your Brand—Customize Everything
Your dropshipping store isn’t just another page on the web. It’s your brand, your voice, your identity. Don’t let it blend in with the crowd.
Therefore, choose a website builder that allows you to fully customize your store, from fonts and colors to advanced SEO features. This makes sure your online store feels unique and professional.
For instance, If you’re selling eco–friendly clothing, pick a minimalist template with earthy tones that reflect your brand’s commitment to sustainability. For example, Shopify has various themes like Dawn that have a minimalist design.
❌ Mistake to Avoid: Using the first template that pops up without adjusting it to your brand. A cookie-cutter site won’t stand out in a sea of other dropshipping websites.
3. Keep Your Finger on the Pulse—Use Analytics
To really grow a successful dropshipping business, you need to know what’s working—and what isn’t.
So, choose a dropshipping website builder that integrates easily with analytics tools like Google Analytics. Data is your secret weapon to understanding your customers’ behavior and optimizing your store accordingly.
For example, you might notice from your analytics that visitors drop off after reaching your checkout page. This is a sign you might need to simplify the process or offer more payment options.
❌ Mistake to Avoid: Ignoring your data. Not looking at your analytics is like driving blindfolded—you’re missing out on opportunities to fine-tune your online store and increase conversions.
4. Don’t Forget About SEO—Visibility Is Everything
If you’re not showing up on search engines, does your store even exist? Well, not to most shoppers. When you pick your dropshipping website builder, make sure it comes with solid SEO tools to help boost your rankings on Google.
Let’s say you’re selling custom pet collars. Using your website builder’s SEO tools, you can optimize your product pages with keywords like “best custom dog collars” to improve your search engine rankings and attract organic traffic.
And again, Shopify has advanced SEO capabilities and various SEO tools on their Shopify app store.
❌ Mistake to Avoid: Skipping SEO. If you don’t optimize your site for search engines, you’ll rely heavily on paid ads to get traffic, which isn’t sustainable long-term.
5. Integrate with Suppliers—Don’t Do Everything Manually
Time is money in the dropshipping business. You should be able to connect your dropshipping website with reliable suppliers like AliExpress or Spocket.
For example, Shopify is a platform that offers excellent website builders, but it also has integrations with over 9,600 apps, and most of them are suppliers.
This integration makes it easier to manage your product listings, inventory, and even order fulfillment, so you can focus on scaling your business instead of handling every little detail.
Imagine selling trendy home decor. With the right integration, new products can be automatically added to your store, and when an order comes in, it’s fulfilled without you lifting a finger.
❌ Mistake to Avoid: Managing product inventory manually. It’s time-consuming and prone to mistakes, and using a website builder with no supplier integrations means a lot more work for you.
6. Secure Your Store—Trust Is Everything
Security isn’t negotiable when running an online business. Make sure your dropshipping website builder includes security features like SSL certificates, secure payment processing, and protection from fraud. Trust plays a huge role in converting visitors into buyers.
So, for instance, you can display a “Secure Checkout” badge to reassure customers that their information is safe, especially when shopping for expensive products like electronics.
❌ Mistake to Avoid: Skimping on security measures. A single security breach can ruin your store’s reputation and put your customers at risk. Don’t take shortcuts here.
Other Options for Building a Website
There are three options to consider when building a website:
1. Hire a Website Developer
Let a professional website developer create your site for you.
2. Create a Website From Scratch
Use an open-source content management system (CMS) like WordPress to build your site yourself.
3. Use a Website Builder
A website builder or platform allows you to design a site using various features and templates, without the need for coding skills.
Conclusion
Choosing the right dropshipping website builder is crucial for the success of your store.
From easy-to-use platforms like Shopify and Wix to more customizable options like Magento, each builder offers unique features tailored to different needs.
My advice? Consider your business size, technical skills, and budget before diving in. Look for a platform that offers flexible payment options, strong SEO tools, and easy supplier integrations.
Ultimately, the right builder can streamline your operations and give you more time to focus on growth—so choose wisely!