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How To Make Money On Pinterest Fast & Easy [12 Methods]

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by
Aleksandra -
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Chief of Content Marketing
Aleksandra teaches marketing and management at various levels in High School. She writes about marketing, the economics and logistics of the dropshipping business and ecommerce in general.
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Chief of Content Marketing
17 minutes

Did you know you can learn how to make money on Pinterest by pinning and making it a profitable process? Well, you can; just follow me!

Pinterest has grown in popularity among individuals and businesses who are using their pins to make money from Pinterest.

You can be an entrepreneur, a blogger, or someone who is looking to monetize their creative pins; Pinterest is here to give you many opportunities to turn your pins into income.

And I’m here to show you how to make money off Pinterest. So let’s dive in!

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How To Start Making Money On Pinterest? (My Step-By-Step Guide)

Step 1 – Set Up Your Pinterest Business Profile

The first step to making money on Pinterest is to create a business profile instead of a personal page. This will make you appear more legitimate to users.

how to make money on pinterest

Therefore, when transitioning to a business profile, click the arrow in the right upper corner, Go To “Settings,” and then click “Edit Profile.” Here, you should add a logo, business name, username, and business email to enhance your credibility. 

After doing all of this, tell a short story about your business and what you do, and make sure to include links to your website, Instagram, and YouTube accounts if you have them. 

Take, for example, the Rare Beauty Pinterest profile. It has a clear logo, business name, story, links, and audience, right?  Plus, their short description is very inspirational for me!

rare beauty selena

From this, you allow visitors to access your social network easily, which helps you effectively monetize Pinterest. 

Step 2 – Establish a Pinterest Marketing Strategy

To succeed in marketing on Pinterest and learn how to make money on Pinterest, you must first determine your goals, target audience, and opportunities

Also, set specific goals that help you understand what needs to be done, keep you organized, and assist in developing more effective methods. 

For instance, by September 2024, a goal could be to increase your customer base by 10%.

Moreover, do research on your target audience demographics. When you understand your audience, you can create an image, tone, and voice they want

Statista reported that 77% of Pinterest users are women, and the other 23% are men. Of these, 38% are between the ages of 50 and 64, 34% are between 30 and 49, and 32% are between 18 and 29

statista

Step 3 – Create 5+ Different Pinterest Boards for Your Account

Pinterest Boards are an excellent way to interact with your audience and promote your product. 

What are Pinterest Boards? Don’t wonder; those are collections of pins for specific topics. 

So, I recommend using your board to market a lifestyle rather than focusing on your brand or products. 

Why don’t you start by creating at least 5 Pinterest Boards to maximize engagement and make money on Pinterest?

But remember, do not pin only your products—expand your content! This is what The Home Depot is doing on its Pinterest profile

home depot

If you are interested in learning how to make money from Pinterest by creating inspiration boards, let Pinterest Help Center help you!

How To Create Pinterest Boards?

To create a Pinterest board, start by going to your profile page and clicking on the + icon at the bottom-right of the screen.

From the dropdown menu, select Board. Next, name your board and choose a category that best fits the topic.

Be sure to add a description that explains what the board is about, and then click Create.

You’ll want to repeat this process to create at least 5 boards, focusing on different aspects of your brand or lifestyle topics related to your products.

Step 4 – Add Valuable Content to Your Boards

Create valuable content to make shopping easier for visitors. Instead of just posting the product, show them something with content. 

So, to add new content to one of your Pinterest boards, start by going to the board and clicking on its name from your profile page. Then, click on the + icon and select Pin to add new content.

Here, you can upload a high-quality image or video and provide useful tips, ideas, or inspiration related to your product in the description.

For example, you are selling some decor, whether it is home decorChristmas decor, or Halloween decor. Make pins that you can give the inspiration for where they can use the decor. I usually go for fully organized rooms and outdoors.

Another thing you need to add to your boards is to diversify the types of photos you post

Let’s say you sell kitchen gadgets. Users who search for cooking tips might come across your pins due to their previous searches, interests, and the quality of your domain and pins. 

When your product stands out with unique and appealing visuals, it has a higher chance of capturing the user’s attention. 

Visuals are the fastest form of communication; the human brain processes them much faster. 

Pottery Barn shows that you can use product pins with enhanced metadata to show that your products are available to purchase. 

how to make money on pinterest

Adding links to your pins significantly improves your SEO results. Let’s make money from Pinterest with this method!
By including links to your website in your Pinterest posts, you provide an easy way for users to learn more about your products, making Pinterest an effective tool for increasing website traffic.  

So, while creating a new pin, locate the Add a Destination link field below the description. Paste the direct URL to your website or specific product page, and make sure to double-check that the link is correct.

Finally, click Save to publish the pin with your link included.

From these links, each link you include in a pin is a backlink to your website, which boosts your business in Google rankings and people will easily find you. 

However, it’s important to avoid using links shorteners in your Pinterest descriptions. When users encounter a shortened link, they often receive it as a spam notice.

That’s why I personally go for the direct links, which build me more trust. And I’m sure that more audiences out there are like me, so this will help you to make money on Pinterest.

I often look up food blog inspiration on Pinterest, and I have noticed that every food blogger uses direct links to their recipes. Mmm, I’m starving now!

how to make money on pinterest

Step 6 – Write SEO-Optimized Descriptions

Do you still need to learn SEO and how to make money from Pinterest

Start by conducting keyword research to identify what your target audience is searching for. 

The most important rule is to incorporate these keywords into your pin descriptions and board titles to attract more traffic. 

I personally use ChatGPT and other AITools to write SEO-friendly descriptions for my Pinterest eCommerce. Here’s how!

chatgpt

However, I highly recommend you use SEO tools to help you find the most relevant keywords. Thus, I personally use Ahrefs. It helps me look into how often a keyword is searched, its difficulty, and the number of backlinks it has.

Plus, I get numerous alternative keyword ideas.

Determine a Publishing Schedule

Figure out good posting schedule, and it’ll be your key to making money on Pinterest. 

Post consistently, and it will keep your followers engaged and, most importantly, help you grow your audience.

Try out different posting schedules, such as a few times a week, and wait to see your audience’s response.

Pay attention to what works best because the right timing can make a difference when you’re trying to figure out how to make money from Pinterest. 

Consistency is your friend here!

I personally use Tailwind to schedule Pinterest posts. It’s been a game-changer for me, helping me automatically schedule pins at the best times and easily track their performance.

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Top 12 Methods to Make Money on Pinterest in 2024

1. Affiliate Marketing

You can make money on Pinterest by adding affiliate links directly to your pins. That is one way of affiliate marketing.

When someone clicks on your link and makes a purchase, you earn a commission. 

To make the most of this strategy, it’s important to join affiliate programs that fit your niche. This ensures that you can make money off Pinterest and keep your content relevant to your audience. 

Remember to follow Pinterest’s affiliate marketing guidelines. If they detect any spam activity, they may block your account. 

affiliate marketing

For example, A Beautiful Mess effectively includes affiliate marketing by showcasing products on their “Home Decor” and “Style” boards.

2. Creating Click-Worthy Pins

We all click on pins that get our attention more. So, make your pins click-worthy to make money on Pinterest. 

Go for high-quality images that catch the eye and pair them with compelling descriptions that include a strong call to action

Combine stunning fashion images with affiliate links in the descriptions like Sincerely Jules, who encourages her followers to explore and purchase. 

chanel sandals

I’m telling you, focus on both visuals and persuasive language, and you’ll increase your chances of making money from Pinterest. 

3. Selling Products or Services

Open your own Pinterest Shop! This is a powerful way to make money from Pinterest.

You can sell products and services by offering them to the audience. This will make it easier to connect with the potential buyers. 

As seen with Etsy sellers who use Pinterest to promote their handmade products, this method has been very effective in driving traffic and increasing sales.

These pins lead users directly to their Etsy stores, where they can convert their interest into a purchase. I have a cute example for you!

how to make money on pinteresthow to make money on pinterest

4. Using Rich Pins

Rich Pins are a valuable tool if you want to make money on Pinterest. 

These pins automatically pull in extra details from your website, such as product prices, availability, or recipes. 

For instance, Wayfair uses Rich Pins to include detailed product information directly on its pins, helping users make purchasing decisions without leaving Pinterest. 

This way, you connect your website to your Pinterest and add meta tags to your site’s content.

use rich pins

5. Promoted Pins (Pinterest Ads)

Creating promoted pins or Pinterest ads can also help you reach a larger audience and drive target traffic to your products and services.

These ads appear seamlessly in user’s feeds, which helps increase their visibility and engagement.  

Highlight your latest collections just like Anthropologie does. Focus on high-quality images, compelling descriptions, and clear calls-to-actions encouraging clicks. 

how to make money on pinterest

Invest in Promoted Pins or Pinterest Ads, and you’ll see it as a chance to make money off Pinterest!

6. Targeting the Right Audience

A big part of the process of making money on Pinterest is targeting the right audience

Get the right content for the right audience. To do this, select the keywords and interests that align with your target demographic. 

For instance, Target is doing a great job here. They are using Pinterest Ads to promote their seasonal products and sales. How? Their campaigns are showing to the users who have shown similar interest. 

https://pin.it/7zh8xN6uL
target

This strategy is key to understanding how to monetize Pinterest and to turn your efforts into real results.

7. Creating Sponsored Content

A smart way to make money from Pinterest is to create sponsored content with collaborations with brands, featuring their products or services through your pins.

Love Taza has such a fun collaboration with Disney. They have sponsored pins that connect with her audience. 

how to make money on pinterest

So, start with brands that match your niche and suggest a partnership that aligns with both of your goals.

Keep your followers interested, and you will make money from Pinterest!

8. Building a Strong Brand Presence

Aside from the relationship with your audience, you have to build a strong brand name too.

Focus on consistency in your visuals and messaging, make sure that every pin reflects your brand identity. 

I love the aesthetic on Zola’s Pinterest profile. They use cohesive colors and styles across their pins and boards.

creative pins

Doing this will help you to learn how to monetize Pinterest by attracting followers who are drawn by your style.

9. Offering Advice Resources

Another way to make money from Pinterest is to offer advice and resources

Look at what people are looking for and what they need and create a board for it, or join an existing one to shower them with tips and information. 

Most searches are boards for handmade jewelry, so use that to share some tips on crafting, cleaning, and styling or join some with a similar niche. 

For instance, yesterday, I searched on Pinterest for how to clean and shorten my Pandora bracelet, and it gave me a ton of pins.

offer advice on pinterest

Sell invites to your group boards or promote other products to your followers. 

Platforms like Fiverr can help you offer these services, in that way you’ll include social media management too. 

10. Become a Pinterest Virtual Assistant

Becoming a Pinterest virtual assistant is a great way to make money on Pinterest. You can help bloggers, social media influencers, and online business owners optimize their Pinterest profiles.

One of the best aspects of this method is its flexibility. You can work when and where you want, so you can keep work both dynamic and interesting. 

Many Pinterest virtual assistants work with multiple clients, handling a variety of Pinterest management tasks for each.  

If this appeals to you, Kristin Larsen from Believe in a Budget is offering you the opportunity to join and learn how to make money from Pinterest. She is offering the Pinterest Virtual Assistant Course and much more information and tips. Dive in!

how to make money on pinterest

11. Start a Blog 

Pinterest is a powerful search engine based on images, which makes it an ideal tool for driving traffic to your blog

It’s similar as you might have found this article by searching “how to make money on Pinterest, users on Pinterest search for content that can lead them directly to your blog. 

From food to personal finance, bloggers have found millions of people to reach on Pinterest.

And it’s easy! Start a blog, choose a niche, create and post content, and monetize it through ads, affiliate products, or sponsored placements. 

Then, go on Pinterest and create an account where you can post pins for your blog posts. And when they click on your pin and visit your blog, they may interact with your ads and make some purchases. It’s easy, isn’t it?

I love spending time on Feasting at Home Pinterest profile. They share such great visual images of their recipes on Pinterest. I’m sure that there are more people like me, and they are boosting their traffic everyday.

how to make money on pinterest

12. Help People Shop Your Look 

Shop-the-Look pins are an increasingly popular way to earn money on Pinterest by showcasing products you’re actually wearing or using. 

Once you have a business Pinterest account, you’re free to create this type of pin.

With Shop the Look pins, visitors can easily find products and make purchases without browsing for them.

Rachel Parcell has made my shopping so easy! She posts so many stylist pins with links to her clothing line. You have no idea how much easier it is!

Shop-the-Look pins are an increasingly popular way to earn money on Pinterest by showcasing products you’re actually wearing or using. 

Why Is It Important To Pay Attention To Pinterest Analytics? 

✅ Understanding Pinterest Analytics 

Pinterest Analytics is essential for someone who wants to make money from Pinterest. 

This data is key to optimizing your content, whether you’re wondering how to monetize Pinterest or asking, “Can you get paid on Pinterest?”. 

Additionally, understanding these analytics helps answer questions like, “Can you make money off Pinterest?”, or “How to make money posting on Pinterest?”. 

This guides you to create more effective pins that grow your traffic and income. 

I know one successful Pinterest user, Pinch of Yum, who uses analytics to track popular recipes, fine-tune their content, and enhance their earnings.

Pinterest Analytics is essential for someone who wants to make money from Pinterest. 

✅ Adjusting Your Strategy 

If you want to maximize your potential, try adjusting your strategy to make money on Pinterest.

As you track your performance, you’ll notice that some content consistently outperforms others, which is a signal to refine your approach

For example, the pins that generate the most engagement can help you focus on creating similar content. 

When you analyze which pins lead to the most clicks, saves, and conversions, you’ll enhance your strategy and better position yourself to monetize Pinterest. 

Brands like ASOS adjust their strategies by examining which pins generate the highest engagement and sales. This shows that you need to refine continuously!

asos

Best Tips To Succeed & Make Money On Pinterest Fast and Easy

Consistency is Key 

When it comes to making money on Pinterest, consistency is key

Try to share fresh content regularly to keep you seen by your audience. That’s how you’ll build your trust, too. 

Another tip is to keep up to the pinning schedule to stay active on Pinterest without feeling overwhelmed. 

I’ll give you another example: Real Simple consistently shares new home organization and decor ideas to excite their audience. 

Whether you’re looking to grow your audience or boost your income, maintaining a consistent pinning routine is a powerful strategy to succeed on Pinterest.

Engaging with Your Audience

It’s so important to keep engaging with your audience if you want to make money off Pinterest. 

With the time that it takes you to respond to comments and messages, you show to your followers that you value them and their input, which helps you build a stronger relationship with them. 

This relationship is important because a loyal, engaged audience is likelier to interact with your pins, visit your website, and support your monetization efforts.

Whether you want to figure out how to make money on Pinterest or you want to explore ways to increase your income, engaging actively with your audience can make a significant difference. 

I personally really like what FoodDolls is doing. They post engaging videos and recipes and encourage customers to save them for later use. Of course, I have over 50 pins saved from their recipes.

Conclusion

In conclusion, I can assure you that making money on Pinterest is possible and highly rewarding when approached with the right strategies. 

When you understand Pinterest Analytics, when you adjust your strategy, when you stay consistent with your pinning schedule, and when you actively engage with your audience, you set yourself up for success on Pinterest. 

The potential to monetize on Pinterest is within your reach, whether you’re just starting out or going towards it.

Stay persistent, implement these methods that I told you about, and remember that the effort you put in today can lead to rewards in the future. 

Slowly read and follow the tips that I gave and start the method you chose to make money on Pinterest!

About the Author

Profile picture of Aleksandra
Aleksandra Miteva
Aleksandra teaches marketing and management at various levels in High School. She writes about marketing, the economics and logistics of the dropshipping business and ecommerce in general.
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