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How To Make Money On Snapchat As A Teenager (Guide + Ideas)

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by
Martin -
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Co-founder at Dropshipping.com
Martin is an agency owner and SaaS projects maker. His work is featured in the leading ecommerce brands, magazines and podcasts. Talks about Marketing, Business Development, and Growth Hacking!
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Co-founder at Dropshipping.com
13 minutes

Wanna learn how to make money on Snapchat as a teenager? Snapchat has skyrocketed in popularity among teens, but did you know it’s more than just a fun app?

This article reveals the secret to turning your snaps into cash. I can guide you and give you ideas for using your favorite platform to earn real money.

Don’t waste your snaps, teens! My purpose here is to teach you how to earn from them!

Read on, and after this, get ready for your next snap. It’ll be unique! 

Why Choose Snapchat to Make Money?

✅ Popularity Among Teens

Can you make money on Snapchat? Absolutely, and it’s a fantastic way to engage with a platform where the teens are active. 

According to Statista, Snapchat has over 432 Million active users daily. 

snapchat statistics

Snapchat’s audience consists mainly of younger generations. According to Snapchat statistics for 2023, about 18.6% of users are between 13 and 17 years old.

snapchat user data

 Then, 38.1% are between 18 and 24. Also, users between 25 and 34 are around 23.6% of the users.

The stats for the older population are lower: 13.9% are between 35 and 49, and only 3.7% are 50+.

Statista can also help you with gender. Of the 800 million worldwide users, 49.1% are female, and the other 50% are men.

Snapchat’s youthful demographic makes it much easier for you to make money on it. Teenagers are the easiest target!

✅ Unique Features of Snapchat

The features make the platform more exciting for creativity and monetization. That’s why Snapchat has unique features!

The Stories and Discover features offer excellent ways to connect with your audience and potentially get paid on Snapchat.

I have also shown many local events and hotspots on The Snap Map. If you want to shine, the Spotlight program gives you the stage.

You can get Snapchat monetization even with the basics, like chat, filters, and lens stories

Kyle Lightning from Snap This! can show you more about these unique features to monetize Snapchat!

So, of course, you can make money on Snapchat. Just use the right strategy!

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How To Make Money On Snapchat? (Top 9 Ways)

1. Win Prizes with Snapchat Spotlight

If you are skilled at creating short and exciting videos, Snapchat’s Spotlight program might be just what you need to make money on Snapchat. 

This feature lets new creators earn cash by participating in monthly competitions. 

You only need to join the Spotlight challenges and upload videos that align with the month’s theme. 

For example, celebrities are always here to give you content!

how to make money on snapchat

Also, winners are chosen based on an algorithm, such as the number of skips, views, shares, and likes your videos have. So, to increase your chances of winning, be more captivated with your content. 

To qualify for these rewards, your Snapchat account should meet specific requirements, such as having at least 1,000 followers and accumulating over 1,000 views during the contest month. 

For example, let’s take a look at a page from a successful creator like David Dobrik. I’m sure you know him. He turned his videos into a lucrative career and made millions from Spotlight.

how to make money on snapchat

2. Get Rewards on Stories 

Add consistently to your Stories, and you get a strong connection with your followers as a reward. 

So, how do you make money on Snapchat? Be active and maintain a large audience. 

If your public profile gets more than 50,000 subscribers and 25 million views, Snapchat will reward you with a share of the ad revenue generated by your content. 

Keep posting those Stories to get there and make your audience want to come back for more!

For instance, watch the Brooke Monk stories. She has over 3.63 million subscribers and earns $1.21 per 1,000 views! Can you imagine how much that is?

how to make money on snapchat

3. Create Viral Videos

If you make your videos go viral, you’ll make money on Snapchat! Therefore, focus on creating high-quality, entertaining videos that resonate with your audience. 

Therefore, the rewards can be significant if you stand out with your content.  

For instance, Cam Casey has made $3 million for going viral with his exploration experiments videos. Isn’t that crazy? 

Here’s one experiment you can watch:

The more engaging your videos, the more likely you will attract attention and get paid on Snapchat. 

So, think creatively and experiment with different ideas to see what clicks with your followers.

4. Partner with Influencers

Snapchat can be a mixed bag for influencers. While some creators feel the platform lacks the support and features on other social media, it offers unique monetization opportunities

Does Snapchat pay influencers? Yes, they do, especially if you partner with the right influencers. The rank goes from $15,000 to $25,000 monthly, depending on the deals.

Promote products through well-established accounts to tap into a new audience. It’s important to find and approach influencers who align with your brand for mutual benefit.

Let’s go back to David Dobrik. He has collaborated with many Snapchat influencers, such as Hannah Stocking, Liza Koshy, and Jason Nash. 

5. Host a Snapchat Takeover

Build excitement around your brand with a Snapchat takeover and make money on Snapchat.

You can collaborate with a well-known influencer or business in your niche and have them post content on your account for a day or two. 

This strategy leverages your audience and also significantly boosts your engagement. The new followers will come right to you to check out your content. 

But, of course, there is a way to maximize it: promote a sale or offer a unique discount code to your followers during the takeover.

Just like MTV has successfully used Snapchat takeovers to enhance the audience and monetize Snapchat effectively.  

snapchat spotlights

6. Capture Local Users with Geofilters

Snapchat has provided feature filters, which can help you attract more local customers or expand your reach in a specific city. 

So, enabling location services and turning on Snapchat filters makes it easy to target users in a particular area. 

This allows you to design location-specific ads that will pop up on potential customers nearby. 

First, go on Snapchat Geofilters; from there, click Continue in the box for geofilters. 

geofilters

From there, you upload your design, choose your locations, and voilà—you have your own filter!

For example, local cafes and restaurants often use geofilters to pull in nearby patrons, which shows how effective this tool can be to make money on Snapchat. 

Also, Victoria’s Secret has made a filter for people who are on the show and post stories to use it.

But be aware. It’s not free! The price depends on the size of the area you want to cover and the time you want it to run.

7. Leverage Snapchat Lens Studio

If you want to make money on Snapchat, you’ll need to create more. Create custom lenses and engage your audience in interactive and fun ways.

For example, search viral on Snapchat, and you’ll get all the interesting and addictive lenses.

how to make money on snapchat

With a bit of creativity, you can also design lenses that captivate users. So, enhance your Snapchat presence and explore opportunities to get paid on Snapchat.

Go on Lens Studio and be you! If you need help, watch the guide SnapAR has prepared.

8. Run Descriptive Ads

Snapchat users often hesitate to leave the app. So, they want to know exactly what they are getting into before they click away from their inbox.

In my opinion, when you create ads on Snapchat, try to be clearer and more descriptive. Let your shoppers know exactly what they’ll find if they swipe up. 

So, you can encourage them with a discount and clearly explain what they’ll be redirected to.

For example, Nike targets the right audience and runs successful ad campaigns. Like The partnerships ad they have made for back to school. It gives teens ideas on how to shop for Nike and snap it.

Nike is also known for his vibrant ads. They know how to get to our hearts. Here is one you can watch:

This can boost your chances to make money on Snapchat and maximize Snapchat monetization. 

9. Use User-Generated Content (UGC)

I know that you’re wondering what user-generated content or UGC is. What’s important, it’s a way to make money on Snapchat.

Thus, it’s a way to encourage your audience to create content that enhances engagement and authentically promotes your brand. 

I trust more in the content I see made by real people.

That’s why I trust GoPro. They have successfully used UGC in their campaigns, and by creating a community around their products, I can be sure what I’ll get.

For instance, one of the lucky ones can get a GoPro camera and film all his travels while staying at a Marriott.

How To Engage With Your Audience To Make Money On Snapchat As A Teenager?

➡ Interactive Content Ideas 

Keep interacting with your audience with content ideas. 

In your stories, use features like polls, Q&A sessions, and challenges that can make your content more dynamic and relatable.

I really like what Brooklyn and Bailey are doing. They are always keeping their followers updated and are including them in some decisions to make. Like the Q&A they posted recently for Halloween. 

snap stories

So, whether it’s asking for feedback through polls or hosting a fun challenge, these interactive ideas can help you create a more engaging Snapchat experience. 

➡ Build a Community

To create a loyal community of followers on Snapchat, you must start with genuine interactions. 

Respond to messages and comments to show your audience that you value their engagement and opinions. 

The community Logan Paul has made is an example of a loyal community. He frequently interacts with his community, which helps him maintain a dedicated following. 

https://www.snapchat.com/spotlight/W7_EDlXWTBiXAEEniNoMPwAAYZmxwYXNnbHFoAYSSvJR6AYSSvHG7AAAAAA

When your followers feel heard and appreciated, they are likelier to stay engaged with your content and support your efforts to monetize Snapchat.

Remember, a thriving community is the backbone of a successful Snapchat presence. So, take the time to foster these relationships.

Tools & Resources To Use To Make Money On Snapchat

1. Analytics and Insights

You can understand your audience’s behavior through Snapchat Insights and find the key to making money on Snapchat. 

Moreover, these analytics tools, which allow you to track your performance and engagement, can help you create your content more effectively.

For instance, influencers like Addison Rae use Snapchat Insights to measure what resonates with their audience and make informed decisions. 

How To Access Snapchat Insights? 

Here’s how to access Snapchat insights like a pro. 

First, open your Snapchat app and go straight to your story. Tap on your story, and you’ll find all the important details—viewer counts, screenshots taken, and replies received. 

my story
snapchat insights

If you’re curious about who has been watching, just scroll down for a list of viewers. 

Remember, only your subscribers will appear here. Unfortunately, non-subscribers don’t show up since they aren’t following your account. 

Now you’re all set to keep track of your Snapchat story performance!

So, regularly check these metrics to discover patterns and performances among your followers.

Moreover, don’t forget that knowing your audience is the foundation of success, and Snapchat’s analytics provide you with the roadmap to achieve it!

2. Content Creation Tools

To make money on Snapchat, you must create content with the right tools. 

I’m sure you know of Canva. It’s a fantastic app for creating eye-catching graphics and polished visuals to elevate your snaps. 

You can search in the Search Bar for anything you need for Snapchat designs. I have searched “Snapchat,” and the inspiration will come. You can also click on Create a Design and create your own. 

canva tool

Additionally, editing apps can refine your videos to make them more engaging and shareable

Influencers and businesses often use these tools to create high-quality content and keep the audience’s attention. 

What Works Best On Snapchat? (My Opinion)

1. Inspiring Content

Whether you’re into dancing or skateboarding, make short motivational snaps that can captivate your followers.

Take Tony Hawk, for example. His skateboarding videos are always a hit. He provides both entertainment and inspiration, and I find them so interesting. 

To make your snaps more inspiring, focus on showing your passion and skills in a way that encourages your viewers to take action or try something new. 

2. Educational Content

Quick-hitting tips and actionable advice are the keys to keeping your audience engaged and informed. 

Take some inspiration from Neil deGrasse Tyson’s educational snippets. He packs them with energy and excitement. He has already made two series on Snapchat. Go and learn something!

how to make money on snapchat

With this high energy and engaging delivery, you effectively educate your audience while also building your brand and making money on Snapchat.

As educational content, I can assure you that it often garners a loyal and attentive following.

3. Pranks

Pranks are a fantastic way to create engaging and shareable content on Snapchat.

Funny prank videos, like Cam Casey’s Coke explosion, can quickly go viral and attract a lot of attention. 

To make money on Snapchat through pranks, focus on creating high-energy, entertaining videos that appeal to your audience’s sense of humor. 

Also, be creative and ensure that your pranks are funny enough to make your viewers want to return for more.

Jumping on memes and trends is a smart way to make money on Snapchat.

Incorporating popular memes or trending content can help you connect with your audience in a fun and relevant way. 

For instance, Memeulous can show you how powerful trends are with his meme-based content.

Moreover, my advice is to regularly check social media platforms and popular culture updates to stay on top of the latest trends.

Conclusion

In this article, I have covered nine ideas for making money on Snapchat, from leveraging Snapchat’s unique features like Stories and Lens Studio to creating engaging and viral content and effectively using memes and trends. 

Before you start, try to consider your content strategy carefully. Focus on your audience’s needs, which will stay aligned with current trends. 

Also, ensure you utilize Snapchat’s tools and features to the fullest potential, whether through interactive content, educational snippets, or creative pranks. 

I advise you to explore these opportunities and start experimenting with different ways. 

Remember, success does not happen overnight! Stay consistent, be creative, and keep learning about your audience to monetize your Snapchat.

About the Author

Profile picture of Martin
Martin Stoimenov
Martin is an agency owner and SaaS projects maker. His work is featured in the leading ecommerce brands, magazines and podcasts. Talks about Marketing, Business Development, and Growth Hacking!
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