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Dropshipping Salary: How Much Income Can You Generate? [2024]

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Aleksandra -
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Chief of Content Marketing
Aleksandra teaches marketing and management at various levels in High School. She writes about marketing, the economics and logistics of the dropshipping business and ecommerce in general.
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Chief of Content Marketing
20 minutes

Curious about the potential dropshipping salary? Wondering just how much income you can generate from starting your own dropshipping business?

In this article, I explore the factors that shape your earnings in dropshipping, from product selection to marketing strategies.

You’ll gain insights into real-life income examples and learn key tips for maximizing profits. Keep reading to discover how dropshippers are turning this side hustle into a full-time income stream.

Key Takeaways

Dropshipping Salary
Dropshippers Experience Level Monthly Income Range Yearly Income Range Average Monthly Income Average Yearly Income
Beginner $500 – $1,000 $6,000 – $12,000 $750 $9,000
Intermediate $2,000 – $10,000 $24,000 – $120,000 $6,000 $72,000
Pro/Advanced $10,000+ $100,000+ $15,000 $180,000+
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What Is Dropshipping?

how does dropshipping work

Dropshipping is a way to sell products without having to keep any inventory or deal with the hassle of shipping.

Think of it like this: you’re running an online store. But, instead of stocking items yourself, when someone places an order on your website, you simply forward the order to a supplier. Thus, this supplier then ships the product directly to the customer. You never have to touch the product.

Here’s a simple example: imagine you have an online store selling trendy phone cases. A customer finds a case they love and places an order for $25. You then buy the case from your supplier for $10 and pass the shipping details along. The supplier sends the case to the customer, and you keep the difference—in this case, $15—as profit.

It’s a hands-off approach to selling, and one of the biggest perks is that you can start with minimal investment since you don’t need to purchase products upfront.

What Factors Influence Dropshipping Salary?

1. Niche and Product Selection

One of the biggest factors influencing how much dropshippers make is the niche and products they choose to sell.

So, picking profitable niches like eco-friendly products or fitness gear can significantly increase your average dropshipping income.

On the other hand, selling low-margin items like inexpensive phone accessories might not lead to much profit.

The right products can turn your dropshipping income from average to impressive, especially if you tap into high-demand, low-competition markets.

For example, I use product research tools for this purpose. For me, Minea helps me analyze trending products by gathering valuable market data and insights from various platforms. It allows me to make informed decisions about what to sell.

minea

Using Minea, I’ve been able to spot winning products which have higher profit margins.

2. Marketing and Customer Acquisition Costs

How much do dropshippers make a year depends heavily on how they manage marketing.

So, spending wisely on Facebook Ads or Google Ads can either lead to a boost in your dropshipping salary or eat away at it.

budget on facebook ads

Thus, here’s what I do as a dropshipper. 👇

On Facebook, I aim for a cost per acquisition (CPA) of around $8 per customer.

With that, I can acquire a customer who buys a product that gives me a $20 profit margin. So, it’s a solid return on investment.

I fine-tune my ads by targeting people who have an interest in the products I’m selling—this makes every dollar spent more effective.

On Google Ads, my CPA is slightly higher at $12 per customer. However, the big difference is that these customers are already actively searching for products like mine.

That higher intent means better conversion rates, which balances out the slightly higher cost.

Efficient marketing strategies ensure that the cost per customer stays low, which means more money in your pocket at the end of the month.

However, if your ads aren’t converting, you might find your average dropshipping income per month much lower than expected.

3. Supplier Relationships and Product Pricing

The key to a high dropshipping average salary is building strong relationships with suppliers.

So, by negotiating bulk discounts or faster shipping times, you can lower your product costs and improve customer satisfaction.

I’ve had great success working with HyperSKU. They allow me to order in bulk, which cuts down on product costs.

dropshipping salary

For example, I can negotiate bulk discounts, saving around $10 per unit, which adds up to significant savings when you’re selling hundreds of items.

This will not only help increase your dropshipper salary but also lead to repeat business, further boosting your income.

On the flip side, poor supplier relationships can result in delayed shipments and unhappy customers, negatively affecting your dropshipping income.

4. Platform and Operational Costs

Your choice of platform, whether it’s Shopify, AliExpress, or others, also influences how much the average dropshipper makes.

Also, subscription fees, transaction costs, and other expenses can cut into your profits if you’re not careful.

Shopify, for example, has a Basic Plan that costs $39 per month with transaction fees of 2.9% + 30¢ per sale.

dropshipping salary

This might not seem like much, but it adds up when you’re selling in large volumes.

Then, there are additional app fees, like plugins or marketing tools, that further impact your dropshipping income

Therefore, I suggest you keep these operational costs low and ensure your sales exceed them will help you maintain a solid average dropshipping income.

Be mindful of these costs, as they can make or break your drop shipping salary at the end of the year.

How Much Do Dropshippers Make on Average?

Well, how much a dropshipper makes on average mostly depends on their level and how well they manage their own dropshipping business. A beginner and a pro can’t make the same, right? So, I made a throughout research on this, and here’s what I found. 👇

Average Income Based on Experience

The average dropshipping income really depends on how long you’ve been in the business. New dropshippers typically earn less, while experienced sellers can see their profits soar.

According to ZipRecruiter, the average hourly wage for dropshippers in the U.S. is $19.70, which translates to around $41,000 per year. Plus. yearly, this income can go even up to $53,500.

dropshipping salary

The majority of dropshippers earn between $17.31 to $21.63 per hour, factoring in things like transaction fees and platform fees.

However, mostly the salary ranges between $9.86 to $25.72 per hour. And, on average, the dropshipping salary is $20/ per hour.

dropshipping salary

However, if you check out Reddit threads, you’ll find that many new dropshippers report making around $500 to $1,000 a month as they’re just getting started, while more experienced sellers often claim they’re clearing $5,000 to $10,000 per month.

dropshipping salary

As one Reddit user shared, I started slow, making around $500 my first month, but now I’m up to $5,000+ a month consistently after figuring out the right products and advertising strategies.”

dropshipping salary

Monthly Income Ranges

When it comes to monthly income, dropshipping offers a wide range of possibilities depending on how much effort and skill you put into it.

For example, based on ZipRecruiter, monthly income for dropshippers ranges from $1,708 to $4,458. On average, dropshippers make $3,414 per month.

dropshipping salary

However, as I said, this depends on the level of dropshipping you are at. So, here’s a general breakdown:

  • Beginner: You can expect to earn $500 – $2,000 per month when you’re just getting started. This stage is all about learning and testing the waters, covering minimal upfront investment, shipping costs, and initial marketing efforts.
  • Intermediate: After a few months of refining your process, your earnings could jump to $2,000 – $10,000 per month. At this point, you’ve likely found your groove with ads, product selection, and a stronger understanding of market demand and the shipping process.
  • Advanced: For dropshippers who have mastered the art of scaling, it’s not unusual to make $10,000+ per month. For instance, some Reddit users report hitting $20,000 or more monthly by consistently testing new products, optimizing pricing strategies, and using data-driven marketing campaigns to attract customers and foster repeat business.
dropshipping salary

Yearly Income for Successful Dropshippers

A dropshipping average salary varies widely, but successful dropshipping businesses can easily turn this side hustle into a six-figure income.

For example, top-performing dropshippers who scale their business and stick with it for several years can make $100,000+ per year.

One Reddit user shared their experience: “After two years of trial and error, I was able to bring in $229,000 in sales last year, with around $67,000 profit after all expenses.”

dropshipping salary

One of the most inspiring examples is Sebastian Ghiorghiu, who started with just $1,000 and managed to grow his dropshipping business into a multi-million-dollar empire.

In just six years, he scaled up to making $8 million by identifying profitable niches and mastering Facebook ads.

His initial success came from running ads on Facebook and Instagram, but what really skyrocketed his earnings was his YouTube channel, where he shared insights into his dropshipping store and attracted more potential customers.

From there, he also launched his own dropshipping course, earning $70,000 to $80,000/month at one point. Sebastian’s story shows that with persistence and smart advertising, dropshippers can truly build life-changing income streams.

However, keep in mind that scaling takes time and investment. The most successful dropshippers have learned how to effectively reinvest profits into ads, product sourcing, and automating parts of their online business.

When you’re starting in dropshipping, one of the big questions on your mind is probably: “How much are dropshippers actually making?”

Well, the truth is, that income can vary dramatically depending on your niche, marketing strategy, and experience. Let’s dive into some real-life examples to show you how it works.

Real-Life Examples: How Much Are Dropshippers Making?

Case Study: John’s First 3 Months in Dropshipping

dropshipping salary

Meet John, an everyday guy who decided to dive into dropshipping after watching a few videos online and earning a dropshipping salary. In his first month, he earned $0—yes, nothing. That’s because, like many beginners, John made some early mistakes.

He picked a low-ticket product (cheap phone cases) with very low profit margins and didn’t invest enough in his marketing strategy. His Facebook ads didn’t target the right audience, and his store didn’t build enough customer trust.

But John didn’t give up. In month two, he started doing more research on profitable niches and stumbled upon a high-demand product: portable blenders.

This time, John took the time to optimize his store’s design, ran data-driven ads, and offered free shipping to attract more online shoppers. His income jumped to $2,000 in sales, with a net profit of about $500 after covering ads, platform fees, and shipping costs.

By the end of month three, John was making over $5,000/month in sales. His profit margins improved as he fine-tuned his ad targeting and started getting repeat customers.

The lesson here? John’s biggest mistake was underestimating the power of good product selection and effective marketing. Once he corrected those, his dropshipping business took off.

Reddit and YouTube Success Stories

Dropshippers all over Reddit and YouTube love sharing their stories and some of the numbers are seriously impressive.

On Reddit, you’ll find who manages a small portfolio of stores. One of their stores made $48,000 in revenue in a month, netting them just under $16,000 in profit. Not bad for a side hustle, right?

dropshipping salary

Over on YouTube, dropshipping success stories are just as plentiful. So, here are some of them:

Holly’s Success Story: From Corporate Life to a Thriving High-Ticket Dropshipping Business

Holly’s journey into dropshipping was marked by a transition from her long-time corporate job to launching her own high-ticket dropshipping business.

After working in a traditional 9-to-5, Holly realized the potential of running her own online store, ultimately leading her to leave her job and live on a dropshipping salary.

What pushed her was a combination of discontent with the rigid structure of her corporate role and the realization that she wanted more freedom in life.

She started a dropshipping business and, within just five months, Holly hit half a million dollars in sales. Her remarkable milestone allowed her to quit her job and fully dedicate herself to her dropshipping store.

Holly’s success wasn’t just about the numbers; it was about profit margin and personal growth. Her story is a testament to how discomfort can fuel action and how dedication, consistency, and learning from failure lead to success in a successful dropshipping business.

Her biggest challenges were initially dealing with fears of not being profitable and managing the emotional ups and downs of being a dropshipping business owner.

However, Holly believes that the real reward of running a profitable business is the transformation in oneself and building resilience through every struggle.

She attributes part of her gross profit margin to offering top-notch customer service, which helped her attract repeat business and maintain customer loyalty.

Jaden’s Story: From Skepticism to Rapid Growth in Dropshipping

Jaden, a young entrepreneur from the UK, began his journey after realizing the limitations of his corporate job.

Like many others, he experienced the “Sunday Scaries,” where he dreaded the return to work after weekends with his fiancée. His motivation to break free from the traditional career path grew, leading him to explore alternative business models.

Initially, Jaden was skeptical about investing in dropshipping businesses, but after hearing Ben Knegendorf on a podcast, he had an “aha” moment and decided to dive in.

Despite his initial fear of failure, Jaden started his dropshipping store and saw remarkable success.

In just 10 months, he reached $750,000 in revenue, making dropshipping profitable for him. His journey shows that with the right marketing strategies and effective inventory management, dropshippers make a significant dropshipping income.

Jaden was able to push through the tough times and scale his ecommerce business. He applied a strategic pricing strategy to maintain competitive pricing, offered free shipping, and mastered the shipping process to minimize shipping costs.

He successfully optimized payment processing fees, transaction fees, and platform fees while fostering repeat business. Now, they are living their dream of running their business from anywhere and are actively tapping into the global dropshipping market.

The bottom line? Dropshipping can be incredibly profitable, but the key is to stay committed, learn from your mistakes, and constantly improve your marketing efforts and product selection.

Whether you’re making $500 in your first month or scaling up to $10,000+ per month, there’s no limit to where your dropshipping journey can take you.

How to Increase Your Dropshipping Income in 2024?

If you’re running your own dropshipping business, you’re probably thinking, “How do I increase my dropshipping income and build a profitable business?”

Well, let’s dive into some practical tips to help you grow your dropshipping store and turn it into a successful dropshipping business.

1. Optimize Your Product Selection

The foundation of any dropshipping business model is selecting the right products. To succeed, you need to find profitable niches and products with a strong dropshipping profit margin.

I suggest you use spy tools like AdSpy or Dropship.io for competitor research to help you identify winning products that are already making waves in the global dropshipping market.

For example, I personally use Dropship.io to find these trending products.

The platform allows me to narrow down their search based on specific criteria such as price range,  monthly sales, revenue, number of store products, variants, product images, product category, and more.

Plus, I can set advanced filters like product creation date, store creation date, store language, currency, etc. Also, you can use keywords to narrow down your search.

dropship.io features

For instance, if you notice that certain home decor items are trending, you can source those products at a wholesale price, implement a solid pricing strategy, and ensure you still have room for a healthy gross profit margin after accounting for shipping costs and platform fees.

In fact, this is how many dropshipping business owners start seeing a steady net profit while minimizing upfront risks.

So, the goal is to focus on profit margins—finding products where you can maximize your earnings while keeping shipping costs low.

2. Improve Your Marketing Strategy

Once you’ve nailed down your product selection, it’s time to work on your marketing strategies.

This is where you turn your initial marketing efforts into sales.

Social Media Marketing

First things first, social media marketing is key, with platforms like Facebook, Instagram, and TikTok being great places to attract potential customers.

Therefore, I suggest you focus on social media advertising that targets your target market and use retargeting ads to bring back those who may not have purchased on their first visit.

For example, Meta Ads Library is a goldmine for me! The platform lets me spy on my competitors and see their current ads, giving you insights into their strategies, creative approaches, and messaging. Also, I can see the top-selling products as well.

meta ads library

Not only that, but I can get valuable insights about my target audience, like customer engagement, the estimated audience size, the amount spent, and the number of impressions.

meta ads features

This strategy increases your average order value and builds customer loyalty, which is crucial for fostering repeat business.

You can also improve customer satisfaction and grow your ecommerce store by offering promotions like free shipping or discounts.

example for discount

Email Marketing

Moreover, setting up email marketing campaigns to keep customers engaged. For instance, I use Klaviyo for email marketing. The platform lets you 500 monthly email sends in their free plan.

klaviyo

You can also apply this approach in personalized confirmation emails. Sephora, for instance, sends emails with purchase details and a “People also bought” section to encourage additional purchases.

sephora

Personalize Your Campaigns

What’s more, the more personalized your campaigns, the more likely you are to build repeat business and increase dropshipping earnings.

For example, Amazon increases sales by featuring a “Customers who bought this item also bought” section on every product page.

amazon

Similarly, Zara enhances shopping experiences with a “You may also like” section on its product pages. Plus, their new category “Selection for you” is a great example as well.

zara strategy

3. Automate and Scale

Scaling your online store is one of the fastest ways to increase your dropshipping salary.

Automation helps you stay on top of things while your ecommerce business grows. It allows you to handle higher sales volume, reduce costs, and ultimately increase your net profit.

The more you scale, the more dropshippers make, especially when they find the balance between offering excellent customer service, managing their pricing strategies, and staying aware of market trends.

Thus, automation tools like AutoDS and Tradelle.io simplify the shipping process, automate order fulfillment, and handle inventory management—all crucial tasks that take up time.

For instance, AutoDS has been a game changer for me in automating my dropshipping business. It handles all the time-consuming tasks, like importing products into my dropshipping store and fulfilling orders, so I don’t have to worry about them.

display on orders pages

One of the best parts is how it optimizes my pricing automatically based on sales performance, ensuring I always maintain a good profit margin.

automatic price optimization

I’ve seen my dropshipping income grow because it adjusts pricing for bestsellers and reduces prices for slow-moving products, all without me lifting a finger.

It’s also saved me a ton of time by managing multiple sales channels in one place, so I can focus on scaling my ecommerce store and improving my marketing strategies.

Risks and Challenges in Dropshipping Income

❌ High Competition

One of the biggest challenges in the dropshipping business is the sheer amount of competition.

Since it’s a low-barrier business model, it feels like everyone is trying their hand at it, and that can make things tough. When there are a lot of sellers offering similar products, the profit margins can get pretty slim.

For example, if you’re selling a phone case, chances are there are hundreds of other dropshipping businesses doing the same thing.

🤔 In my opinion, the key here is to differentiate yourself—whether through better branding, top-notch customer service, or unique marketing strategies.

Without that, you’ll find yourself competing on pricing strategy alone, which can quickly eat into your gross profit margin.

Thankfully, numerous competitor spy tools can help you examine your competitors’ work, see their pros and cons, and offer something better.

For instance, AdSpy is all about helping you understand your competitors’ ad campaigns, giving you the edge to create effective advertising strategies.

dropshipping salary

❌ Fluctuating Profits

Another thing you need to be prepared for is the fluctuating profits that come with dropshipping businesses.

Sales aren’t always going to be consistent. Sometimes, demand spikes due to seasonality—like how fitness products fly off the shelves in January—but then slows down during the off-season.

dropshipping salary

And it’s not just seasonal demand; supply chain issues can pop up unexpectedly, impacting your shipping costs and delaying orders.

For example, during peak shopping seasons like Black Friday, suppliers can run out of stock, leaving you with frustrated customers and missed sales.

Also, platforms like eBay or Amazon may change their platform fees or transaction fees, which could cut into your net profit.

Thus, that’s why it’s important to not just rely on one sales channel and to have a strong inventory management system in place to navigate these challenges.

Conclusion

Dropshipping can offer a wide range of income potential, from a modest side hustle to a full-time business. Your dropshipping salary largely depends on factors like niche selection, marketing strategy, and supplier relationships.

The key takeaway here is to focus on high-demand, profitable products and smart advertising. However, it’s essential to account for platform fees and operational costs to maintain profitability.

Before starting, consider your commitment to learning and adapting—success in dropshipping requires persistence, strategic planning, and constant optimization.

Dropshipping Salary FAQs

1. How much can you realistically make dropshipping?

Dropshippers can take anywhere from a few hundred dollars to over $10,000 per month as a dropshipping salary, depending on factors like your niche, experience, and marketing efforts.

Most beginners should aim for steady growth as they refine their strategies.

2. How long does it take to start making money from dropshipping?

For beginners, it typically takes 3 to 6 months to build a profitable store.

The timeline can vary depending on the quality of your products, marketing strategies, and dedication.

3. What is the average salary of a dropshipper?

The average dropshipping income and dropshipping salary can range from $1,000 to $50,000 annually, depending on experience, niche, and business scale.

Keep in mind, that some dropshippers make significantly more with successful scaling.

4. Can dropshipping provide a full-time income?

Yes, dropshipping can become a full-time income with the right scaling and strategies in place. So, this can be your dropshipping salary.

Many successful dropshipping business owners grow their stores to generate sustainable, high-profit margins that replace traditional jobs.

5. What factors limit how much I can earn dropshipping?

Several factors, like niche saturation, high advertising costs, and unreliable suppliers, can limit your earnings.

Also, effective inventory management and strategic marketing are crucial to overcoming these obstacles.

👉 Learn all about How Much Does It Cost To Start Dropshipping.

6. How do taxes impact my dropshipping income?

Taxes are important for any dropshipping business owner and can lower your dropshipping salary. You’ll need to track all income and expenses carefully and ensure you’re filing based on your country’s regulations.

Hence, always consult with a tax professional to stay compliant.

7. Do I need to reinvest my earnings to grow my dropshipping business?

Yes, reinvesting profits into things like advertising, new products, or automation tools can help you scale faster and increase your future dropshipping income.

About the Author

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Aleksandra Miteva
Aleksandra teaches marketing and management at various levels in High School. She writes about marketing, the economics and logistics of the dropshipping business and ecommerce in general.
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